Pinterest (PINS) Gross Margin (2018 - 2026)
Pinterest's (PINS) quarterly Gross Margin came in at 76.32% in Q1 2026, down 37.0% YoY from 121.15% in Q1 2025, and down 7.82% on a QoQ basis from 82.8% in Q4 2025.
Analysis
Pinterest (PINS) Gross Margin (2018 - 2026) Analysis & Trends
Pinterest (PINS) has 9 years of Gross Margin data on file, last reported at 76.32% in Q1 2026.
- Quarterly Gross Margin fell 37.0% year-over-year to 76.32% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 79.86% (up 30.0% YoY) and the FY2025 annual result came in at 80.07%, up 65.0% from the prior year.
- Gross Margin retreated to 76.32% in Q1 2026, from 82.8% in the prior quarter.
- In the past five years, Gross Margin ranged from a high of 82.93% in Q4 2024 to a low of 71.63% in Q1 2023.
- A 5-year average of 77.68% and a median of 77.59% in 2023 frame the typical range for Gross Margin.
- Annual changes were most pronounced in 2022 — Gross Margin plunged 664 bps — and 2023, when it surged 427 bps.
- Tracing PINS's Gross Margin over 5 years: stood at 78.91% in 2022, then climbed by 4 bps to 81.85% in 2023, then grew by 1 bps to 82.93% in 2024, then fell by 0 bps to 82.8% in 2025, then declined by 8 bps to 76.32% in 2026.
- The last three Gross Margin figures came in at 76.32% (Q1 2026), 82.8% (Q4 2025), and 79.76% (Q3 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,083.83 Bn | 3,654.79 Bn | 73.85 Bn | 61.65% |
| 2 | Meta Platforms | 1,456.07 Bn | 1,365.81 Bn | 49.47 Bn | 81.37% |
| 3 | Spotify Technology | 111.71 Bn | 104.79 Bn | 1.86 Bn | 33.41% |
| 4 | Nebius | 50.03 Bn | 40.93 Bn | 448.70 Mn | 77.06% |
| 5 | 28.44 Bn | 25.65 Bn | 734.60 Mn | 91.27% | |
| 6 | Bilibili | 13.59 Bn | 11.45 Bn | 433.97 Mn | 37.22% |
| 7 | Tencent Music Entertainment | 12.71 Bn | 9.21 Bn | 582.00 Mn | - |
| 8 | 12.21 Bn | 10.93 Bn | 922.30 Mn | 78.18% | |
| 9 | Match | 9.45 Bn | 8.86 Bn | 648.84 Mn | 76.06% |
| 10 | Snap | 9.26 Bn | 6.60 Bn | 931.11 Mn | 58.23% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 78.18% |
| Mar 31, 2026 | 76.32% |
| Dec 31, 2025 | 82.80% |
| Sep 30, 2025 | 79.76% |
| Jun 30, 2025 | 79.66% |
| Mar 31, 2025 | 76.69% |
| Dec 31, 2024 | 82.93% |
| Sep 30, 2024 | 79.13% |
| Jun 30, 2024 | 78.35% |
| Mar 31, 2024 | 75.53% |
| Dec 31, 2023 | 81.85% |
| Sep 30, 2023 | 77.59% |
| Jun 30, 2023 | 76.17% |
| Mar 31, 2023 | 71.63% |
| Dec 31, 2022 | 78.91% |
| Sep 30, 2022 | 73.33% |
| Jun 30, 2022 | 75.24% |
| Mar 31, 2022 | 74.59% |
| Dec 31, 2021 | 83.32% |
| Sep 30, 2021 | 79.97% |