Meta Platforms (META) Gross Margin (2011 - 2026)
Meta Platforms (META) posted quarterly Gross Margin of 81.37% for Q2 2026, down 76.0% year-over-year from 339.02% in Q2 2025, and down 0.6% quarter-over-quarter from 81.85% in Q1 2026.
Analysis
Meta Platforms (META) Gross Margin (2011 - 2026) Analysis & Trends
Meta Platforms (META) has reported Gross Margin for 16 consecutive years, with 81.37% the latest figure, recorded in Q2 2026.
- In Q2 2026, Gross Margin fell 76.0% year-over-year to 81.37%; the TTM figure through Jun 2026 stood at 81.75% (down 20.0% YoY), while the FY2025 annual figure was 82.0%, up 33.0% from the prior year.
- Gross Margin retreated to 81.37% in Q2 2026 per META's latest filing, from 81.85% in the prior quarter.
- Across five years, Gross Margin topped out at 82.13% in Q2 2025 and bottomed at 74.08% in Q4 2022.
- Historically, Gross Margin has averaged 80.81% across 5 years, with a median of 81.76% in 2024.
- Annual changes were most pronounced in 2022 — Gross Margin sank 706 bps — and 2023, when it surged 673 bps.
- Meta Platforms' Gross Margin stood at 74.08% in 2022, then advanced by 9 bps to 80.82% in 2023, then increased by 1 bps to 81.73% in 2024, then grew by 0 bps to 81.79% in 2025, then fell by 1 bps to 81.37% in 2026.
- Business Quant data shows META's Gross Margin at 81.37% in Q2 2026, 81.85% in Q1 2026, and 81.79% in Q4 2025.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,083.83 Bn | 3,654.79 Bn | 73.85 Bn | 61.65% |
| 2 | Meta Platforms | 1,456.07 Bn | 1,365.81 Bn | 49.47 Bn | 81.37% |
| 3 | Spotify Technology | 111.71 Bn | 104.79 Bn | 1.86 Bn | 33.41% |
| 4 | Nebius | 50.03 Bn | 40.93 Bn | 448.70 Mn | 77.06% |
| 5 | 28.44 Bn | 25.65 Bn | 734.60 Mn | 91.27% | |
| 6 | Bilibili | 13.59 Bn | 11.45 Bn | 433.97 Mn | 37.22% |
| 7 | Tencent Music Entertainment | 12.71 Bn | 9.21 Bn | 582.00 Mn | - |
| 8 | 12.21 Bn | 10.93 Bn | 922.30 Mn | 78.18% | |
| 9 | Match | 9.45 Bn | 8.86 Bn | 648.84 Mn | 76.06% |
| 10 | Snap | 9.26 Bn | 6.60 Bn | 931.11 Mn | 58.23% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 81.37% |
| Mar 31, 2026 | 81.85% |
| Dec 31, 2025 | 81.79% |
| Sep 30, 2025 | 82.03% |
| Jun 30, 2025 | 82.13% |
| Mar 31, 2025 | 82.11% |
| Dec 31, 2024 | 81.73% |
| Sep 30, 2024 | 81.83% |
| Jun 30, 2024 | 81.30% |
| Mar 31, 2024 | 81.79% |
| Dec 31, 2023 | 80.82% |
| Sep 30, 2023 | 81.81% |
| Jun 30, 2023 | 81.42% |
| Mar 31, 2023 | 78.68% |
| Dec 31, 2022 | 74.08% |
| Sep 30, 2022 | 79.38% |
| Jun 30, 2022 | 81.99% |
| Mar 31, 2022 | 78.48% |
| Dec 31, 2021 | 81.15% |
| Sep 30, 2021 | 80.11% |