Ebay (EBAY) Gross Margin (2009 - 2026)
Ebay (EBAY) posted Gross Margin of 73.45% for Q2 2026, down 0.79% on a QoQ basis from 74.04% in Q1 2026, and up 92.0% year-over-year from 38.26% in Q2 2025.
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Analysis
Ebay (EBAY) Gross Margin (2009 - 2026) Analysis & Trends
Ebay has reported Gross Margin for 18 years, with the latest figure at 73.45% in Q2 2026.
- On a quarterly basis, Gross Margin rose 92.0% year-over-year to 73.45% in Q2 2026; TTM through Jun 2026 was 72.49%, a 11.0% increase from a year earlier, with the FY2025 full-year figure at 71.45%, down 54.0% from the prior year.
- Gross Margin was 73.45% for Q2 2026 at Ebay, down from 74.04% in the prior quarter.
- The five-year high for Gross Margin was 74.04% in Q1 2026, with the low at 70.89% in Q3 2025.
- Average Gross Margin over 5 years is 72.32%, with a median of 72.27% recorded in 2022.
- The sharpest annual moves came in 2022 and 2025: Gross Margin plunged 478 bps in 2022, then jumped 110 bps in 2025.
- Over 5 years, Gross Margin stood at 72.87% in 2022, then slipped by 1 bps to 72.29% in 2023, then declined by 0 bps to 72.16% in 2024, then fell by 1 bps to 71.37% in 2025, then advanced by 3 bps to 73.45% in 2026.
- The last three Gross Margin figures came in at 73.45% (Q2 2026), 74.04% (Q1 2026), and 71.37% (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alibaba Group Holding | 263.05 Bn | 227.79 Bn | 15.11 Bn | 38.11% |
| 2 | Booking Holdings | 126.16 Bn | 108.94 Bn | 4.98 Bn | 67.75% |
| 3 | PDD Holdings | 112.31 Bn | 82.02 Bn | 9.45 Bn | 57.06% |
| 4 | Airbnb | 98.07 Bn | 86.00 Bn | 2.98 Bn | 82.46% |
| 5 | Mercadolibre | 90.61 Bn | 75.42 Bn | 4.16 Bn | 40.90% |
| 6 | Ebay | 49.77 Bn | 46.46 Bn | 2.30 Bn | 73.45% |
| 7 | Expedia | 31.98 Bn | 24.85 Bn | 3.91 Bn | 90.66% |
| 8 | Maplebear | 10.57 Bn | 9.72 Bn | 751.00 Mn | 72.00% |
| 9 | Full Truck Alliance | 7.59 Bn | 6.63 Bn | - | - |
| 10 | Etsy | 6.70 Bn | 5.58 Bn | 484.05 Mn | 72.43% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 73.45% |
| Mar 31, 2026 | 74.04% |
| Dec 31, 2025 | 71.37% |
| Sep 30, 2025 | 70.89% |
| Jun 30, 2025 | 72.53% |
| Mar 31, 2025 | 73.04% |
| Dec 31, 2024 | 72.16% |
| Sep 30, 2024 | 71.78% |
| Jun 30, 2024 | 71.42% |
| Mar 31, 2024 | 72.61% |
| Dec 31, 2023 | 72.29% |
| Sep 30, 2023 | 71.80% |
| Jun 30, 2023 | 71.73% |
| Mar 31, 2023 | 72.11% |
| Dec 31, 2022 | 72.87% |
| Sep 30, 2022 | 72.82% |
| Jun 30, 2022 | 72.63% |
| Mar 31, 2022 | 72.25% |
| Dec 31, 2021 | 73.44% |
| Sep 30, 2021 | 72.89% |
API Access
Ebay Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=EBAY&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "EBAY", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=EBAY&period=max&api_key=YOUR_API_KEY");
const data = await res.json();