Snap (SNAP) Gross Margin (2016 - 2026)
Snap (SNAP) reported Gross Margin of 58.23% for Q2 2026, up 6.81 percentage points from 51.42% a year earlier and up 1.75 percentage points from the prior quarter.
Snap (SNAP) Gross Margin (2016 - 2026) Analysis & Trends
Over the twelve months ended Jun 30, 2026, Snap's Gross Margin came in at 57.33%, up 3.51 percentage points year-over-year; for FY2025, it was 54.99%, up 1.14 percentage points from FY2024.
- Gross Margin has a five-year change of +2.17 percentage points (FY2020 to FY2025).
- By year, Gross Margin came in at 53.85% in FY2024 (-0.25 pp), 54.10% in FY2023 (-6.45 pp), 60.55% in FY2022 (+3.06 pp) and 57.49% in FY2021 (+4.66 pp).
- Five-year quarterly Gross Margin spans a low of 51.42% in Q2 2025 and a high of 65.39% in Q4 2021.
- Year over year, Gross Margin has now increased in each of the last four quarters, with an average year-over-year change of +2.15 percentage points over the last eight quarters.
- The high point for year-over-year Gross Margin in five years was Q1 2022 (a gain of 14.01 percentage points); the low point was Q4 2023 (a drop of 8.62 percentage points).
- Per Business Quant data, the three quarters before Q2 2026 came in at 56.49% (Q1 2026), 59.08% (Q4 2025) and 55.26% (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,185.47 Bn | 3,943.00 Bn | 73.85 Bn | 61.65% |
| 2 | Meta Platforms | 1,794.56 Bn | 1,497.08 Bn | 49.47 Bn | 81.37% |
| 3 | Netflix | 292.71 Bn | 252.90 Bn | 6.52 Bn | 51.93% |
| 4 | Alibaba Group Holding | 251.74 Bn | 65.51 Bn | 15.11 Bn | 38.11% |
| 5 | Shopify | 221.57 Bn | 198.76 Bn | 1.71 Bn | 47.67% |
| 6 | Uber Technologies | 142.45 Bn | 114.25 Bn | 6.38 Bn | 44.93% |
| 7 | Booking Holdings | 124.83 Bn | 57.88 Bn | - | - |
| 8 | PDD Holdings | 113.76 Bn | -130.01 Bn | 9.45 Bn | 57.06% |
| 9 | Spotify Technology | 106.73 Bn | 64.23 Bn | 1.86 Bn | 33.41% |
| 10 | Snap | 10.47 Bn | -945.18 Mn | 931.11 Mn | 58.23% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 58.23% |
| Mar 31, 2026 | 56.49% |
| Dec 31, 2025 | 59.08% |
| Sep 30, 2025 | 55.26% |
| Jun 30, 2025 | 51.42% |
| Mar 31, 2025 | 53.08% |
| Dec 31, 2024 | 56.87% |
| Sep 30, 2024 | 53.45% |
| Jun 30, 2024 | 52.38% |
| Mar 31, 2024 | 51.89% |
| Dec 31, 2023 | 54.34% |
| Sep 30, 2023 | 53.24% |
| Jun 30, 2023 | 53.46% |
| Mar 31, 2023 | 55.49% |
| Dec 31, 2022 | 62.97% |
| Sep 30, 2022 | 58.64% |
| Jun 30, 2022 | 59.82% |
| Mar 31, 2022 | 60.39% |
| Dec 31, 2021 | 65.39% |
| Sep 30, 2021 | 58.46% |
Snap Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=SNAP&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "SNAP", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=SNAP&period=max&api_key=YOUR_API_KEY");
const data = await res.json();