Snap (SNAP) Gross Margin (2016 - 2026)

Snap's Gross Margin history runs 11 years deep, the most recent figure standing at 84.37% for Q1 2026.

• In Q1 2026, Gross Margin rose 3128.0% year-over-year to 84.37%; the TTM figure through Mar 2026 stood at 103.16% (up 6109.0% YoY), while the FY2025 annual figure was 82.78%, up 2893.0% from the prior year.
• Gross Margin was 84.37% for Q1 2026 at Snap, down from 155.1% in the prior quarter.
• In the past five years, Gross Margin ranged from a high of 155.1% in Q4 2025 to a low of 6.52% in Q4 2024.
• Historically, Gross Margin has averaged 69.68% across 5 years, with a median of 73.72% in 2023.
• The sharpest annual moves came in 2024 and 2025: Gross Margin sank 13374 bps in 2024, then jumped 16162 bps in 2025.
• A 5-year view of Gross Margin shows it stood at 23.7% in 2022, then jumped by 437 bps to 127.22% in 2023, then sank by 105 bps to 6.52% in 2024, then jumped by 2480 bps to 155.1% in 2025, then tumbled by 46 bps to 84.37% in 2026.
• The last three Gross Margin figures came in at 84.37% (Q1 2026), 155.1% (Q4 2025), and 83.0% (Q3 2025), per Business Quant data.