Snap (SNAP) Gross Margin (2016 - 2026)
Snap's quarterly Gross Margin came in at 84.37% in Q1 2026, up 3128.0% year-on-year from 2.61% in Q1 2025, and down 45.61% quarter-over-quarter from 155.1% in Q4 2025.
Snap has reported Gross Margin for 11 years, with the latest figure at 84.37% in Q1 2026.
- For the quarter ending Q1 2026, Gross Margin rose 3128.0% year-over-year to 84.37%; the trailing twelve-month figure through Mar 2026 stood at 103.16% (up 6109.0% YoY), and the FY2025 full-year result was 82.78%, up 2893.0% from the prior year.
- Gross Margin for Q1 2026 stood at 84.37%, down from 155.1% in the prior quarter.
- The five-year high for Gross Margin was 155.1% in Q4 2025, with the low at 6.52% in Q4 2024.
- Average Gross Margin over 5 years is 69.68%, with a median of 73.72% recorded in 2023.
- Year-over-year, Gross Margin sank 13374 bps in 2024 and soared 16162 bps in 2025.
- Tracing SNAP's Gross Margin over 5 years: stood at 23.7% in 2022, then surged by 437 bps to 127.22% in 2023, then plunged by 105 bps to 6.52% in 2024, then surged by 2480 bps to 155.1% in 2025, then slumped by 46 bps to 84.37% in 2026.
- The last three Gross Margin figures came in at 84.37% (Q1 2026), 155.1% (Q4 2025), and 83.0% (Q3 2025), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,516.07 Bn | 4,300.46 Bn | 102.29 Bn | 93.08% |
| 2 | Meta Platforms | 1,527.96 Bn | 1,446.78 Bn | 46.09 Bn | 81.85% |
| 3 | Spotify Technology | 122.61 Bn | 112.37 Bn | 1.75 Bn | 32.98% |
| 4 | 33.97 Bn | 31.20 Bn | 511.94 Mn | 77.17% | |
| 5 | Nebius | 22.38 Bn | 22.38 Bn | 295.20 Mn | 73.98% |
| 6 | 13.66 Bn | 12.37 Bn | 768.96 Mn | 76.32% | |
| 7 | Kanzhun | 13.03 Bn | 10.93 Bn | 255.62 Bn | 85.23% |
| 8 | Snap | 9.94 Bn | 7.12 Bn | 1.29 Bn | 84.37% |
| 9 | Match | 8.60 Bn | 7.57 Bn | 653.28 Mn | 75.62% |
| 10 | Zillow | 8.57 Bn | 7.79 Bn | 519.00 Mn | 73.31% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 84.37% |
| Dec 31, 2025 | 155.10% |
| Sep 30, 2025 | 83.00% |
| Jun 30, 2025 | 80.83% |
| Mar 31, 2025 | 53.08% |
| Dec 31, 2024 | -6.52% |
| Sep 30, 2024 | 53.45% |
| Jun 30, 2024 | 78.47% |
| Mar 31, 2024 | 51.89% |
| Dec 31, 2023 | 127.22% |
| Sep 30, 2023 | 74.99% |
| Jun 30, 2023 | 73.72% |
| Mar 31, 2023 | 55.49% |
| Dec 31, 2022 | 23.70% |
| Sep 30, 2022 | 58.64% |
| Jun 30, 2022 | 59.82% |
| Mar 31, 2022 | 77.24% |
| Dec 31, 2021 | 139.17% |
| Sep 30, 2021 | 58.46% |
| Jun 30, 2021 | 54.69% |
| Mar 31, 2021 | 46.39% |
| Dec 31, 2020 | 82.70% |
| Sep 30, 2020 | 56.81% |
| Jun 30, 2020 | 70.91% |
| Mar 31, 2020 | 73.58% |
| Dec 31, 2019 | 132.77% |
| Sep 30, 2019 | 72.38% |
| Jun 30, 2019 | 44.46% |
| Mar 31, 2019 | 69.45% |
| Dec 31, 2018 | 74.48% |
| Sep 30, 2018 | 67.23% |
| Jun 30, 2018 | 26.96% |
| Mar 31, 2018 | 55.73% |
| Dec 31, 2017 | 101.26% |
| Sep 30, 2017 | -1.33% |
| Jun 30, 2017 | 16.25% |
| Mar 31, 2017 | -46.83% |
| Dec 31, 2016 | 204.98% |
| Sep 30, 2016 | 0.33% |
| Jun 30, 2016 | -31.98% |
| Mar 31, 2016 | -95.30% |