Ibotta (IBTA) Gross Margin (2023 - 2026)

Ibotta (IBTA) posted Gross Margin of 76.42% for Q1 2026, down 2.84% on a QoQ basis from 78.65% in Q4 2025, and down 337.0% year-over-year from 32.24% in Q1 2025.

Ibotta (IBTA) Gross Margin (2023 - 2026) Analysis & Trends

Ibotta's Gross Margin history runs 4 years deep, the most recent figure standing at 76.42% for Q1 2026.

  • Quarterly Gross Margin fell 337.0% year-over-year to 76.42% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 78.43% (down 623.0% YoY) and the FY2025 annual result came in at 79.25%, down 711.0% from the prior year.
  • Gross Margin was 76.42% for Q1 2026 at Ibotta, down from 78.65% in the prior quarter.
  • Across five years, Gross Margin topped out at 87.66% in Q3 2024 and bottomed at 76.42% in Q1 2026.
  • A 4-year average of 83.23% and a median of 84.6% in 2024 frame the typical range for Gross Margin.
  • Annual changes were most pronounced in 2024 — Gross Margin soared 673 bps — and 2025, when it sank 825 bps.
  • Ibotta's Gross Margin stood at 87.64% in 2023, then retreated by 3 bps to 84.6% in 2024, then fell by 7 bps to 78.65% in 2025, then retreated by 3 bps to 76.42% in 2026.
  • Business Quant data shows IBTA's Gross Margin at 76.42% in Q1 2026, 78.65% in Q4 2025, and 79.41% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Gross Margin (Qtr)
1 Sap Se 208.91 Bn 189.27 Bn 8.16 Bn 72.98%
2 Full Truck Alliance 188.77 Bn 186.13 Bn - -
3 Shopify 145.98 Bn 140.23 Bn 1.55 Bn 48.77%
4 Uber Technologies 141.48 Bn 140.44 Bn 5.95 Bn 45.03%
5 Salesforce 128.51 Bn 116.67 Bn 8.56 Bn 76.92%
6 ServiceNow 98.38 Bn 93.20 Bn 2.82 Bn 70.68%
7 Automatic Data Processing 97.56 Bn 94.34 Bn 2.87 Bn 48.28%
8 Snowflake 91.55 Bn 88.59 Bn 926.45 Mn 66.61%
9 Cadence Design Systems 89.91 Bn 88.50 Bn 1.41 Bn 95.85%
10 Ibotta 633.81 Mn 469.21 Mn 63.03 Mn 76.42%

Historic Data

Download Data
DateValue
Mar 31, 2026 76.42%
Dec 31, 2025 78.65%
Sep 30, 2025 79.41%
Jun 30, 2025 79.16%
Mar 31, 2025 79.79%
Dec 31, 2024 84.60%
Sep 30, 2024 87.66%
Jun 30, 2024 86.03%
Mar 31, 2024 87.23%
Dec 31, 2023 87.64%
Sep 30, 2023 87.36%
Jun 30, 2023 87.54%
Mar 31, 2023 80.50%