Harley-Davidson (HOG) Gross Profit (2009 - 2026)
Harley-Davidson recorded quarterly Gross Profit of $266.5 million in Q1 2026, up 959.2% quarter-over-quarter from -$31.0 million in Q4 2025, and down 15.0% year-over-year from $313.5 million in Q1 2025.
Harley-Davidson's Gross Profit history runs 18 years deep, the most recent figure standing at $266.5 million for Q1 2026.
- In Q1 2026, Gross Profit fell 15.0% year-over-year to $266.5 million; the TTM figure through Mar 2026 stood at $1.1 billion (down 14.26% YoY), while the FY2025 annual figure was $862.2 million, down 60.47% from the prior year.
- Gross Profit came in at $266.5 million for Q1 2026 at Harley-Davidson, up from -$31.0 million in the prior quarter.
- In the past five years, Gross Profit ranged from a high of $705.9 million in Q1 2024 to a low of -$31.0 million in Q4 2025.
- A 5-year average of $413.5 million and a median of $411.8 million in 2023 frame the typical range for Gross Profit.
- Across the five-year window, Gross Profit surged 126.12% in 2022 and plunged 112.51% in 2025, its largest moves.
- Harley-Davidson's Gross Profit stood at $246.1 million in 2022, then jumped by 71.56% to $422.2 million in 2023, then slumped by 41.27% to $247.9 million in 2024, then plunged by 112.51% to -$31.0 million in 2025, then surged by 959.2% to $266.5 million in 2026.
- According to Business Quant data, Gross Profit over the past three periods registered $266.5 million, -$31.0 million, and $542.0 million for Q1 2026, Q4 2025, and Q3 2025 respectively.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Brunswick | 5.48 Bn | 5.20 Bn | 343.60 Mn |
| 2 | Thor Industries | 4.17 Bn | 3.93 Bn | 251.25 Mn |
| 3 | Polaris | 4.05 Bn | 3.77 Bn | - |
| 4 | Brp | 3.05 Bn | 2.70 Bn | 398.91 Mn |
| 5 | Patrick Industries | 2.94 Bn | 2.90 Bn | 226.86 Mn |
| 6 | Harley-Davidson | 2.66 Bn | 2.68 Bn | 266.45 Mn |
| 7 | Lci Industries | 2.64 Bn | 2.50 Bn | 273.67 Mn |
| 8 | Winnebago Industries | 837.26 Mn | 789.86 Mn | 85.60 Mn |
| 9 | Malibu Boats | 526.29 Mn | 480.05 Mn | 41.28 Mn |
| 10 | MasterCraft Boat Holdings | 376.07 Mn | 291.65 Mn | 19.54 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 266.45 Mn |
| Mar 31, 2026 | 266.45 Mn |
| Dec 31, 2025 | -31.01 Mn |
| Dec 31, 2025 | -31.01 Mn |
| Sep 30, 2025 | 542.03 Mn |
| Sep 30, 2025 | 542.03 Mn |
| Jun 30, 2025 | 298.87 Mn |
| Jun 30, 2025 | 298.87 Mn |
| Mar 31, 2025 | 313.46 Mn |
| Mar 31, 2025 | 313.46 Mn |
| Dec 31, 2024 | 247.94 Mn |
| Dec 31, 2024 | 247.94 Mn |
| Sep 30, 2024 | 262.63 Mn |
| Sep 30, 2024 | 262.63 Mn |
| Jun 30, 2024 | 431.34 Mn |
| Jun 30, 2024 | 431.34 Mn |
| Mar 31, 2024 | 705.93 Mn |
| Mar 31, 2024 | 705.93 Mn |
| Dec 31, 2023 | 422.18 Mn |
| Dec 31, 2023 | 422.18 Mn |
| Sep 30, 2023 | 411.78 Mn |
| Sep 30, 2023 | 411.78 Mn |
| Jun 30, 2023 | 654.90 Mn |
| Jun 30, 2023 | 654.90 Mn |
| Mar 31, 2023 | 558.29 Mn |
| Mar 31, 2023 | 558.29 Mn |
| Dec 31, 2022 | 246.09 Mn |
| Dec 31, 2022 | 246.09 Mn |
| Sep 25, 2022 | 701.92 Mn |
| Sep 25, 2022 | 701.92 Mn |
| Jun 26, 2022 | 589.37 Mn |
| Jun 26, 2022 | 589.37 Mn |
| Mar 27, 2022 | 407.64 Mn |
| Mar 27, 2022 | 407.64 Mn |
| Dec 31, 2021 | 359.41 Mn |
| Dec 31, 2021 | 359.41 Mn |
| Sep 26, 2021 | 310.43 Mn |
| Sep 26, 2021 | 310.43 Mn |
| Jun 27, 2021 | 407.05 Mn |
| Jun 27, 2021 | 407.05 Mn |
| Mar 28, 2021 | 610.89 Mn |
| Mar 28, 2021 | 610.89 Mn |
| Dec 31, 2020 | 308.79 Mn |
| Dec 31, 2020 | 308.79 Mn |
| Sep 27, 2020 | 488.89 Mn |
| Sep 27, 2020 | 488.89 Mn |
| Jun 28, 2020 | 303.58 Mn |
| Jun 28, 2020 | 303.58 Mn |
| Mar 29, 2020 | 517.38 Mn |
| Mar 29, 2020 | 517.38 Mn |
| Dec 31, 2019 | 220.64 Mn |
| Dec 31, 2019 | 220.64 Mn |
| Sep 29, 2019 | 523.64 Mn |
| Sep 29, 2019 | 523.64 Mn |
| Jun 30, 2019 | 653.35 Mn |
| Jun 30, 2019 | 653.35 Mn |
| Mar 31, 2019 | 536.18 Mn |
| Mar 31, 2019 | 536.18 Mn |
| Dec 31, 2018 | 263.54 Mn |
| Dec 31, 2018 | 263.54 Mn |
| Sep 30, 2018 | 347.37 Mn |
| Sep 30, 2018 | 347.37 Mn |
| Jul 1, 2018 | 532.06 Mn |
| Jul 1, 2018 | 532.06 Mn |
| Apr 1, 2018 | 473.73 Mn |
| Apr 1, 2018 | 473.73 Mn |
| Dec 31, 2017 | 4.37 Bn |
| Dec 31, 2017 | 4.37 Bn |
| Sep 24, 2017 | -498.76 Mn |
| Sep 24, 2017 | -498.76 Mn |
| Jun 25, 2017 | -816.14 Mn |
| Jun 25, 2017 | -816.14 Mn |
| Mar 26, 2017 | 474.82 Mn |
| Mar 26, 2017 | 474.82 Mn |
| Dec 31, 2016 | 1.01 Bn |
| Dec 31, 2016 | 1.01 Bn |
| Sep 25, 2016 | 367.02 Mn |
| Sep 25, 2016 | 367.02 Mn |
| Jun 26, 2016 | 607.56 Mn |
| Jun 26, 2016 | 607.56 Mn |
| Mar 27, 2016 | 763.64 Mn |
| Mar 27, 2016 | 763.64 Mn |
| Dec 31, 2015 | -512.54 Mn |
| Dec 31, 2015 | -512.54 Mn |
| Sep 27, 2015 | 394.04 Mn |
| Sep 27, 2015 | 394.04 Mn |
| Jun 28, 2015 | 820.82 Mn |
| Jun 28, 2015 | 820.82 Mn |
| Mar 29, 2015 | 590.28 Mn |
| Mar 29, 2015 | 590.28 Mn |
| Dec 31, 2014 | -547.94 Mn |
| Dec 31, 2014 | -547.94 Mn |
| Sep 28, 2014 | 394.64 Mn |
| Sep 28, 2014 | 394.64 Mn |
| Jun 29, 2014 | -943.75 Mn |
| Jun 29, 2014 | -943.75 Mn |
| Mar 30, 2014 | 592.14 Mn |
| Mar 30, 2014 | 592.14 Mn |
| Dec 31, 2013 | -549.25 Mn |
| Dec 31, 2013 | -549.25 Mn |
| Sep 29, 2013 | 416.33 Mn |
| Sep 29, 2013 | 416.33 Mn |
| Jun 30, 2013 | 601.90 Mn |
| Jun 30, 2013 | 601.90 Mn |
| Mar 31, 2013 | -737.81 Mn |
| Mar 31, 2013 | -737.81 Mn |
| Dec 31, 2012 | -528.98 Mn |
| Dec 31, 2012 | -528.98 Mn |
| Sep 30, 2012 | -550.34 Mn |
| Sep 30, 2012 | -550.34 Mn |
| Jul 1, 2012 | 563.82 Mn |
| Jul 1, 2012 | 563.82 Mn |
| Apr 1, 2012 | 456.51 Mn |
| Apr 1, 2012 | 456.51 Mn |
| Dec 31, 2011 | -705.30 Mn |
| Dec 31, 2011 | -705.30 Mn |
| Sep 25, 2011 | -816.08 Mn |
| Sep 25, 2011 | -816.08 Mn |
| Jun 26, 2011 | -870.14 Mn |
| Jun 26, 2011 | -870.14 Mn |
| Mar 27, 2011 | -710.12 Mn |
| Mar 27, 2011 | -710.12 Mn |
| Dec 31, 2010 | -479.71 Mn |
| Dec 31, 2010 | -479.71 Mn |
| Sep 26, 2010 | 379.79 Mn |
| Sep 26, 2010 | 379.79 Mn |
| Jun 27, 2010 | -564.42 Mn |
| Jun 27, 2010 | -564.42 Mn |
| Mar 28, 2010 | -487.99 Mn |
| Mar 28, 2010 | -487.99 Mn |
| Dec 31, 2009 | -1.24 Bn |
| Dec 31, 2009 | -1.24 Bn |
| Sep 27, 2009 | 371.09 Mn |
| Sep 27, 2009 | 371.09 Mn |
| Jun 28, 2009 | 386.28 Mn |
| Jun 28, 2009 | 386.28 Mn |
| Mar 29, 2009 | -699.72 Mn |
| Mar 29, 2009 | -699.72 Mn |