KPIs & Operating Metrics(New)
Growth Metrics

Harley-Davidson (HOG) Revenue (2016 - 2025)

Harley-Davidson's Revenue history spans 17 years, with the latest figure at -$111.9 million for Q4 2025.

  • For Q4 2025, Revenue fell 9.51% year-over-year to -$111.9 million; the TTM value through Dec 2025 reached $3.6 billion, down 13.12%, while the annual FY2025 figure was $3.6 billion, 13.12% down from the prior year.
  • Revenue for Q4 2025 was -$111.9 million at Harley-Davidson, down from $1.1 billion in the prior quarter.
  • Across five years, Revenue topped out at $2.0 billion in Q3 2023 and bottomed at -$111.9 million in Q4 2025.
  • The 5-year median for Revenue is $1.3 billion (2022), against an average of $1.2 billion.
  • The largest annual shift saw Revenue surged 1353.46% in 2021 before it plummeted 109.7% in 2024.
  • A 5-year view of Revenue shows it stood at $816.0 million in 2021, then crashed by 35.75% to $524.3 million in 2022, then surged by 100.89% to $1.1 billion in 2023, then tumbled by 109.7% to -$102.1 million in 2024, then decreased by 9.51% to -$111.9 million in 2025.
  • Per Business Quant, the three most recent readings for HOG's Revenue are -$111.9 million (Q4 2025), $1.1 billion (Q3 2025), and $1.3 billion (Q2 2025).