Harley-Davidson (HOG) EBT (2009 - 2026)
Harley-Davidson (HOG) recorded EBT of $95.28 million in Q2 2026, down 26.8% from $130.17 million a year earlier but up 126.3% from the prior quarter.
Harley-Davidson (HOG) EBT (2009 - 2026) Analysis & Trends
On a TTM basis, Harley-Davidson's EBT came in at $287.91 million as of Jun 30, 2026, up 6.3% year-over-year; for FY2025, it came in at $458.73 million, down 11.3% from FY2024.
- Annual EBT has declined for three straight years.
- Across earlier years, EBT came in at $517.14 million in FY2024 (-40.3%), $866.88 million in FY2023 (-6.9%), $931.23 million in FY2022 (+13.7%) and $819.24 million in FY2021.
- Quarterly EBT has ranged from -$341.01 million in Q4 2025 to $491.55 million in Q3 2025 over the past five years.
- On a year-over-year basis, EBT rose in 1 of the last six quarters, with growth averaging 5.5%.
- Peak year-over-year performance for EBT in the last five years was growth of 307.0% in Q4 2022, against a decline of 79.8% in Q4 2023 at the low end.
- Per Business Quant, the preceding three quarters came in at $42.1 million (Q1 2026), -$341.01 million (Q4 2025) and $491.55 million (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBT (Qtr) |
|---|---|---|---|---|---|
| 1 | Tesla | 1,157.07 Bn | 991.62 Bn | 4.75 Bn | 1.33 Bn |
| 2 | Toyota Motor | 254.94 Bn | -151.80 Bn | 20.95 Bn | 12.32 Bn |
| 3 | Ferrari | 147.58 Bn | 140.03 Bn | 1.18 Bn | 698.60 Mn |
| 4 | Honda Motor | 147.32 Bn | 14.70 Bn | 8.46 Bn | 3.80 Bn |
| 5 | General Motors | 70.77 Bn | -34.10 Bn | 7.33 Bn | 1.57 Bn |
| 6 | Ford Motor | 48.49 Bn | -93.97 Bn | 6.08 Bn | -2.03 Bn |
| 7 | Rivian Automotive | 20.14 Bn | -3.15 Bn | 179.00 Mn | -838.00 Mn |
| 8 | Magna International | 18.12 Bn | 15.68 Bn | 1.61 Bn | 599.00 Mn |
| 9 | Stellantis | 13.39 Bn | -152.61 Bn | 5.55 Bn | 581.18 Mn |
| 10 | Harley-Davidson | 2.57 Bn | -5.98 Bn | 421.12 Mn | 95.28 Mn |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 95.28 Mn |
| Mar 31, 2026 | 42.10 Mn |
| Dec 31, 2025 | -341.01 Mn |
| Sep 30, 2025 | 491.55 Mn |
| Jun 30, 2025 | 130.17 Mn |
| Mar 31, 2025 | 178.03 Mn |
| Dec 31, 2024 | -170.29 Mn |
| Sep 30, 2024 | 132.95 Mn |
| Jun 30, 2024 | 264.11 Mn |
| Mar 31, 2024 | 290.37 Mn |
| Dec 31, 2023 | 4.57 Mn |
| Sep 30, 2023 | 238.28 Mn |
| Jun 30, 2023 | 232.02 Mn |
| Mar 31, 2023 | 392.01 Mn |
| Dec 31, 2022 | 22.57 Mn |
| Sep 25, 2022 | 341.68 Mn |
| Jun 26, 2022 | 276.42 Mn |
| Mar 27, 2022 | 290.57 Mn |
| Dec 31, 2021 | 5.54 Mn |
| Sep 26, 2021 | 197.49 Mn |
Harley-Davidson EBT API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=ebt&ticker=HOG&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "ebt", "ticker": "HOG", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=ebt&ticker=HOG&period=max&api_key=YOUR_API_KEY");
const data = await res.json();