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Ratios
Asset Utilization RatioAssets AverageEBIT MarginEBITDA MarginEBT MarginEnterprise ValueEquity AverageEquity RatioFCF MarginGross MarginInventory AverageInvested CapitalNet MarginOperating MarginReturn on AssetsReturn on Capital EmployedReturn on EquityReturn on Invested CapitalReturn on Sales

Honest Company (HNST) Gross Margin (2020 - 2026)

Honest Company has reported Gross Margin over the past 6 years, most recently at 15.73% for Q4 2025.

  • For Q4 2025, Gross Margin fell 2311.0% year-over-year to 15.73%; the TTM value through Dec 2025 reached 33.33%, down 491.0%, while the annual FY2025 figure was 33.33%, 491.0% down from the prior year.
  • Gross Margin for Q4 2025 was 15.73% at Honest Company, down from 37.26% in the prior quarter.
  • Over five years, Gross Margin peaked at 40.39% in Q2 2025 and troughed at 15.73% in Q4 2025.
  • A 5-year average of 32.81% and a median of 34.26% in 2021 define the central range for Gross Margin.
  • Biggest five-year swings in Gross Margin: skyrocketed 1275bps in 2024 and later crashed -2311bps in 2025.
  • Year by year, Gross Margin stood at 29.97% in 2021, then decreased by -8bps to 27.49% in 2022, then increased by 22bps to 33.49% in 2023, then increased by 16bps to 38.83% in 2024, then tumbled by -60bps to 15.73% in 2025.
  • Business Quant data shows Gross Margin for HNST at 15.73% in Q4 2025, 37.26% in Q3 2025, and 40.39% in Q2 2025.