Autohome (ATHM) Gross Margin (2012 - 2025)
Autohome (ATHM) posted quarterly Gross Margin of 78.19% for Q4 2025, up 222.0% year-over-year from 24.28% in Q4 2024, and up 22.8% quarter-over-quarter from 63.67% in Q3 2025.
Autohome (ATHM) Gross Margin (2012 - 2025) Analysis & Trends
Autohome's Gross Margin history runs 14 years deep, the most recent figure standing at 78.19% for Q4 2025.
- In Q4 2025, Gross Margin rose 222.0% year-over-year to 78.19%; the TTM figure through Dec 2025 stood at 72.35% (down 657.0% YoY), while the FY2025 annual figure was 6911.11%, up 683218.0% from the prior year.
- Gross Margin for Q4 2025 stood at 78.19%, up from 63.67% in the prior quarter.
- The five-year high for Gross Margin was 86.8% in Q1 2021, with the low at 63.67% in Q3 2025.
- The 5-year median for Gross Margin is 81.03% (2023), against an average of 79.96%.
- The sharpest annual moves came in 2024 and 2025: Gross Margin jumped 348 bps in 2024, then plunged 1336 bps in 2025.
- Autohome's Gross Margin stood at 84.53% in 2021, then fell by 5 bps to 80.42% in 2022, then rose by 0 bps to 80.75% in 2023, then decreased by 6 bps to 75.97% in 2024, then grew by 3 bps to 78.19% in 2025.
- Business Quant data shows ATHM's Gross Margin at 78.19% in Q4 2025, 63.67% in Q3 2025, and 71.37% in Q2 2025.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,165.61 Bn | 3,736.57 Bn | 73.85 Bn | 61.65% |
| 2 | Meta Platforms | 1,523.46 Bn | 1,433.20 Bn | 49.47 Bn | 81.37% |
| 3 | Taboola.com | 1,141.85 Bn | 1,141.71 Bn | 139.48 Mn | 29.25% |
| 4 | Baidu | 288.34 Bn | 283.85 Bn | 1.88 Mn | 0.04% |
| 5 | Spotify Technology | 103.44 Bn | 93.20 Bn | 1.75 Bn | 32.98% |
| 6 | Joyy | 77.39 Bn | 76.50 Bn | 205.64 Mn | 35.34% |
| 7 | BILI Social International | 60.58 Bn | 60.58 Bn | 405,933.00 | 75.52% |
| 8 | Nebius | 50.20 Bn | 40.57 Bn | 295.20 Mn | 73.98% |
| 9 | 30.00 Bn | 27.22 Bn | 734.60 Mn | 91.27% | |
| 10 | Autohome | 10.82 Bn | 10.51 Bn | 163.46 Mn | 78.19% |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 78.19% |
| Sep 30, 2025 | 63.67% |
| Jun 30, 2025 | 71.37% |
| Mar 31, 2025 | 78.30% |
| Dec 31, 2024 | 75.97% |
| Sep 30, 2024 | 77.03% |
| Jun 30, 2024 | 81.52% |
| Mar 31, 2024 | 81.30% |
| Dec 31, 2023 | 80.75% |
| Sep 30, 2023 | 80.40% |
| Jun 30, 2023 | 81.98% |
| Mar 31, 2023 | 77.82% |
| Dec 31, 2022 | 80.42% |
| Sep 30, 2022 | 82.06% |
| Jun 30, 2022 | 83.91% |
| Mar 31, 2022 | 82.67% |
| Dec 31, 2021 | 84.53% |
| Sep 30, 2021 | 84.06% |
| Jun 30, 2021 | 86.50% |
| Mar 31, 2021 | 86.80% |