ServiceNow (NOW) EBITDA Margin (2011 - 2026)

ServiceNow (NOW) posted quarterly EBITDA Margin of 4.06% for Q2 2026, down 707.0% year-on-year from 0.67% in Q2 2025, and down 69.55% on a QoQ basis from 13.34% in Q1 2026.

ServiceNow (NOW) EBITDA Margin (2011 - 2026) Analysis & Trends

ServiceNow (NOW) has reported EBITDA Margin for 16 consecutive years, with 4.06% the latest figure, recorded in Q2 2026.

  • Quarterly EBITDA Margin fell 707.0% year-over-year to 4.06% in Q2 2026, while the trailing twelve-month figure through Jun 2026 was 11.4% (down 187.0% YoY) and the FY2025 annual result came in at 13.74%, up 132.0% from the prior year.
  • EBITDA Margin declined to 4.06% in Q2 2026 per NOW's latest filing, from 13.34% in the prior quarter.
  • Over the last five years, EBITDA Margin for NOW reached as high as 16.79% in Q3 2025 and fell as low as 1.26% in Q2 2022.
  • A 5-year average of 9.7% and a median of 10.59% in 2023 frame the typical range for EBITDA Margin.
  • Annual changes were most pronounced in 2024 — EBITDA Margin surged 588 bps — and 2026, when it sank 707 bps.
  • Year by year, EBITDA Margin stood at 7.99% in 2022, then jumped by 39 bps to 11.08% in 2023, then increased by 14 bps to 12.65% in 2024, then decreased by 2 bps to 12.42% in 2025, then sank by 67 bps to 4.06% in 2026.
  • According to Business Quant data, EBITDA Margin over the past three periods registered 4.06%, 13.34%, and 12.42% for Q2 2026, Q1 2026, and Q4 2025 respectively.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) EBITDA Margin (Qtr)
1 Sap Se 208.91 Bn 189.27 Bn 8.16 Bn 28.69%
2 Full Truck Alliance 188.77 Bn 186.13 Bn - -
3 Shopify 145.98 Bn 140.23 Bn 1.55 Bn 12.05%
4 Uber Technologies 141.48 Bn 140.44 Bn 5.95 Bn 14.56%
5 Salesforce 128.51 Bn 116.67 Bn 8.56 Bn 21.08%
6 ServiceNow 98.38 Bn 93.20 Bn 2.82 Bn 4.06%
7 Automatic Data Processing 97.56 Bn 94.34 Bn 2.87 Bn -22.99%
8 Snowflake 91.55 Bn 88.59 Bn 926.45 Mn -23.45%
9 Cadence Design Systems 89.91 Bn 88.50 Bn 1.41 Bn 29.26%
10 Datadog 86.34 Bn 81.58 Bn 797.20 Mn 0.73%

Historic Data

Download Data
DateValue
Jun 30, 2026 4.06%
Mar 31, 2026 13.34%
Dec 31, 2025 12.42%
Sep 30, 2025 16.79%
Jun 30, 2025 11.14%
Mar 31, 2025 14.60%
Dec 31, 2024 12.65%
Sep 30, 2024 14.94%
Jun 30, 2024 9.14%
Mar 31, 2024 12.75%
Dec 31, 2023 11.08%
Sep 30, 2023 10.10%
Jun 30, 2023 5.44%
Mar 31, 2023 6.87%
Dec 31, 2022 7.99%
Sep 30, 2022 4.97%
Jun 30, 2022 1.26%
Mar 31, 2022 5.05%
Dec 31, 2021 2.17%
Sep 30, 2021 4.89%