MediaAlpha (MAX) Return on Invested Capital [ROIC] (2021 - 2026)
MediaAlpha (MAX) recorded Return on Invested Capital [ROIC] of 46.98% in Q3 2026, up 45.87 percentage points from 1.11% a year earlier and up 46.98 percentage points from the prior quarter.
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Analysis
MediaAlpha (MAX) Return on Invested Capital [ROIC] (2021 - 2026) Analysis & Trends
For FY2025, MediaAlpha reported Return on Invested Capital [ROIC] of 0.00%, down 41.01 percentage points from FY2024.
- Annual Return on Invested Capital [ROIC] has a five-year change of -63.54 percentage points (FY2020 to FY2025).
- Across earlier years, Return on Invested Capital [ROIC] came in at 41.01% in FY2024 (+85.79 pp), -44.78% in FY2023 (-44.78 pp), 0.00% in FY2022 (-1.89 pp) and 1.89% in FY2021 (-61.65 pp).
- The Q3 2026 figure is the highest quarterly Return on Invested Capital [ROIC] in data going back to Q1 2021.
- On a year-over-year basis, Return on Invested Capital [ROIC] rose in four of the last eight quarters, with an average year-over-year change of +14.00 percentage points.
- Peak year-over-year performance for Return on Invested Capital [ROIC] in the last five years was a gain of 86.89 percentage points in Q4 2024, against a drop of 50.55 percentage points in Q4 2023 at the low end.
- Per Business Quant, the preceding three quarters came in at 0.00% (Q2 2026), 0.00% (Q1 2026) and 0.00% (Q4 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROIC (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,505.75 Bn | 3,240.65 Bn | 76.16 Bn | 16.69% |
| 2 | Meta Platforms | 1,636.37 Bn | 1,300.89 Bn | 51.23 Bn | 21.70% |
| 3 | Netflix | 264.79 Bn | 226.09 Bn | 6.80 Bn | 29.22% |
| 4 | Alibaba Group Holding | 244.49 Bn | 58.13 Bn | 15.16 Bn | 2.39% |
| 5 | Shopify | 196.00 Bn | 174.81 Bn | 1.78 Bn | - |
| 6 | Uber Technologies | 145.16 Bn | 115.98 Bn | 6.42 Bn | 12.36% |
| 7 | AppLovin | 136.87 Bn | 125.40 Bn | 1.94 Bn | 74.11% |
| 8 | Spotify Technology | 125.04 Bn | 81.96 Bn | 1.89 Bn | - |
| 9 | Booking Holdings | 122.68 Bn | 56.42 Bn | - | 75.14% |
| 10 | MediaAlpha | 748.77 Mn | 633.42 Mn | 55.33 Mn | 46.98% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 46.98% |
| Jun 30, 2026 | 0.00% |
| Mar 31, 2026 | 0.00% |
| Dec 31, 2025 | 0.00% |
| Sep 30, 2025 | 1.11% |
| Jun 30, 2025 | 12.66% |
| Mar 31, 2025 | 32.41% |
| Dec 31, 2024 | 36.35% |
| Sep 30, 2024 | 25.70% |
| Jun 30, 2024 | -6.17% |
| Mar 31, 2024 | -34.05% |
| Dec 31, 2023 | -50.55% |
| Sep 30, 2023 | 0.00% |
| Jun 30, 2023 | 0.00% |
| Mar 31, 2023 | 0.00% |
| Dec 31, 2022 | 0.00% |
| Sep 30, 2022 | -21.93% |
| Jun 30, 2022 | -14.53% |
| Mar 31, 2022 | -6.08% |
| Dec 31, 2021 | 1.60% |
API Access
MediaAlpha Return on Invested Capital [ROIC] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=MAX&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-invested-capital-[roic]", "ticker": "MAX", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=MAX&period=max&api_key=YOUR_API_KEY");
const data = await res.json();