Netflix NFLX
NASDAQ NFLX
$63.41 -2.15 (-3.28%)
At close: Nov 6, 2026 · 4:00 PM EST

Netflix (NFLX) Return on Invested Capital [ROIC] (2009 - 2026)

Updated

Netflix's Return on Invested Capital [ROIC] was 29.22% in Q3 2026, up 1.89 percentage points from 27.33% a year earlier and up 2.80 percentage points from the prior quarter.

Analysis

Netflix (NFLX) Return on Invested Capital [ROIC] (2009 - 2026) Analysis & Trends

For FY2025, Return on Invested Capital [ROIC] at Netflix came in at 28.26%, up 4.12 percentage points from FY2024.

  • Return on Invested Capital [ROIC] has now increased for three consecutive years, with a five-year change of +12.34 percentage points (FY2020 to FY2025).
  • In earlier years, Return on Invested Capital [ROIC] was 24.14% in FY2024 (+6.89 pp), 17.25% in FY2023 (+2.77 pp), 14.48% in FY2022 (-4.03 pp) and 18.52% in FY2021 (+2.59 pp).
  • The Q3 2026 figure marks the highest quarterly Return on Invested Capital [ROIC] since Q4 2011.
  • Compared with a year earlier, Return on Invested Capital [ROIC] was higher in seven of the last eight quarters, with an average year-over-year change of +3.86 percentage points.
  • The best year-over-year quarter for Return on Invested Capital [ROIC] over five years was Q3 2024 (a gain of 7.86 percentage points); the worst was Q3 2022 (a drop of 4.10 percentage points).
  • Per Business Quant data, NFLX's Return on Invested Capital [ROIC] in the three quarters before Q3 2026 was 26.42% (Q2 2026), 26.82% (Q1 2026) and 28.23% (Q4 2025).
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROIC (Qtr)
1 Alphabet 3,462.85 Bn 3,197.75 Bn 76.16 Bn 16.69%
2 Meta Platforms 1,559.43 Bn 1,223.94 Bn 51.23 Bn 21.70%
3 Netflix 262.12 Bn 223.42 Bn 6.80 Bn 29.22%
4 Alibaba Group Holding 253.57 Bn 67.20 Bn 15.16 Bn 2.39%
5 Shopify 191.77 Bn 170.57 Bn 1.78 Bn -
6 Uber Technologies 139.89 Bn 110.71 Bn 6.42 Bn 12.36%
7 AppLovin 130.31 Bn 118.84 Bn 1.94 Bn 74.11%
8 Spotify Technology 123.80 Bn 80.72 Bn 1.89 Bn -
9 Booking Holdings 120.61 Bn 54.35 Bn - 75.14%
10 PDD Holdings 116.11 Bn -127.94 Bn 9.48 Bn -
Historic Data

Historic Data

Download Data
DateValue
Sep 30, 2026 29.22%
Jun 30, 2026 26.42%
Mar 31, 2026 26.82%
Dec 31, 2025 28.23%
Sep 30, 2025 27.33%
Jun 30, 2025 27.52%
Mar 31, 2025 24.61%
Dec 31, 2024 23.05%
Sep 30, 2024 22.34%
Jun 30, 2024 20.97%
Mar 31, 2024 19.55%
Dec 31, 2023 16.94%
Sep 30, 2023 14.47%
Jun 30, 2023 13.50%
Mar 31, 2023 13.30%
Dec 31, 2022 13.82%
Sep 30, 2022 14.74%
Jun 30, 2022 15.91%
Mar 31, 2022 16.97%
Dec 31, 2021 17.49%
API Access

Netflix Return on Invested Capital [ROIC] API

Pull this series into your own models, spreadsheets and apps with the Business Quant Historical Metrics API. The request below matches the chart above — change the frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.

https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=NFLX&period=max&api_key=YOUR_API_KEY