Harley-Davidson (HOG) Invested Capital (2009 - 2026)
Harley-Davidson's Invested Capital was $5.36 billion in Q2 2026, down 47.3% from $10.17 billion a year earlier but up 2.8% from the prior quarter.
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Analysis
Harley-Davidson (HOG) Invested Capital (2009 - 2026) Analysis & Trends
For FY2025, Invested Capital at Harley-Davidson came in at $6.12 billion, down 39.5% from FY2024.
- Invested Capital shows a five-year compound annual growth rate of -10.6% (FY2020 to FY2025).
- In earlier years, Invested Capital was $10.12 billion in FY2024 (-2.5%), $10.38 billion in FY2023 (+5.7%), $9.82 billion in FY2022 (+4.0%) and $9.44 billion in FY2021 (-11.8%).
- Quarterly Invested Capital has moved between $5.21 billion (Q1 2026) and $11.23 billion (Q3 2024) over five years.
- Compared with a year earlier, Invested Capital has declined for seven straight quarters, with an average decline of 20.4% over the last eight quarters.
- The best year-over-year quarter for Invested Capital over five years was Q1 2023 (growth of 12.7%); the worst was Q1 2026 (a decline of 50.2%).
- Per Business Quant data, HOG's Invested Capital in the three quarters before Q2 2026 was $5.21 billion (Q1 2026), $6.12 billion (Q4 2025) and $8.73 billion (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Invested Cap. (Qtr) |
|---|---|---|---|---|---|
| 1 | Tesla | 1,148.52 Bn | 983.08 Bn | 4.75 Bn | 88.88 Bn |
| 2 | Toyota Motor | 242.17 Bn | -164.57 Bn | 20.95 Bn | 419.12 Bn |
| 3 | Ferrari | 145.86 Bn | 138.30 Bn | 1.18 Bn | 7.99 Bn |
| 4 | Honda Motor | 143.38 Bn | 10.76 Bn | 8.46 Bn | 82.71 Bn |
| 5 | General Motors | 67.56 Bn | -37.30 Bn | 7.33 Bn | 191.34 Bn |
| 6 | Ford Motor | 47.24 Bn | -95.23 Bn | 6.08 Bn | 196.72 Bn |
| 7 | Rivian Automotive | 20.35 Bn | -2.94 Bn | 179.00 Mn | 9.57 Bn |
| 8 | Magna International | 17.85 Bn | 15.41 Bn | 1.61 Bn | 3.76 Bn |
| 9 | Stellantis | 12.63 Bn | -153.36 Bn | 5.55 Bn | 132.32 Bn |
| 10 | Harley-Davidson | 2.54 Bn | -6.01 Bn | 421.12 Mn | 5.36 Bn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 5.36 Bn |
| Mar 31, 2026 | 5.21 Bn |
| Dec 31, 2025 | 6.12 Bn |
| Sep 30, 2025 | 8.73 Bn |
| Jun 30, 2025 | 10.17 Bn |
| Mar 31, 2025 | 10.47 Bn |
| Dec 31, 2024 | 10.12 Bn |
| Sep 30, 2024 | 11.23 Bn |
| Jun 30, 2024 | 10.90 Bn |
| Mar 31, 2024 | 10.55 Bn |
| Dec 31, 2023 | 10.38 Bn |
| Sep 30, 2023 | 10.62 Bn |
| Jun 30, 2023 | 10.26 Bn |
| Mar 31, 2023 | 10.28 Bn |
| Dec 31, 2022 | 9.82 Bn |
| Sep 25, 2022 | 10.01 Bn |
| Jun 26, 2022 | 10.43 Bn |
| Mar 27, 2022 | 9.12 Bn |
| Dec 31, 2021 | 9.44 Bn |
| Sep 26, 2021 | 9.57 Bn |
API Access
Harley-Davidson Invested Capital API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=invested-capital&ticker=HOG&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "invested-capital", "ticker": "HOG", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=invested-capital&ticker=HOG&period=max&api_key=YOUR_API_KEY");
const data = await res.json();