Harley-Davidson HOG
NYSE HOG
$27.44 -0.22 (-0.80%)
At close: Aug 20, 2026 · 11:50 AM UTC

Harley-Davidson (HOG) Goodwill (2009 - 2026)

Harley-Davidson (HOG) posted Goodwill of $63.4 million for Q1 2026, down 0.74% sequentially from $63.9 million in Q4 2025, and up 1.76% YoY from $62.3 million in Q1 2025.

Harley-Davidson (HOG) Goodwill (2009 - 2026) Analysis & Trends

Harley-Davidson has reported Goodwill for 18 years, with the latest figure at $63.4 million in Q1 2026.

  • Quarterly Goodwill rose 1.76% year-over-year to $63.4 million in Q1 2026, while the trailing twelve-month figure through Mar 2026 was $63.4 million (up 1.76% YoY) and the FY2025 annual result came in at $63.9 million, up 3.66% from the prior year.
  • Goodwill slipped to $63.4 million in Q1 2026 per HOG's latest filing, from $63.9 million in the prior quarter.
  • Over five years, Goodwill peaked at $63.9 million in Q4 2025 and troughed at $60.4 million in Q3 2022.
  • A 5-year average of $62.5 million and a median of $62.4 million in 2023 frame the typical range for Goodwill.
  • The sharpest annual moves came in 2022 and 2025: Goodwill dropped 5.36% in 2022, then increased 3.66% in 2025.
  • Over 5 years, Goodwill stood at $62.1 million in 2022, then rose by 0.98% to $62.7 million in 2023, then fell by 1.66% to $61.7 million in 2024, then gained by 3.66% to $63.9 million in 2025, then decreased by 0.74% to $63.4 million in 2026.
  • According to Business Quant data, Goodwill over the past three periods registered $63.4 million, $63.9 million, and $63.8 million for Q1 2026, Q4 2025, and Q3 2025 respectively.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Brp 4.86 Bn 4.30 Bn 409.69 Mn
2 Thor Industries 4.10 Bn 3.73 Bn 354.77 Mn
3 Polaris 3.67 Bn 3.37 Bn -
4 Harley-Davidson 2.88 Bn 988.13 Mn 421.12 Mn
5 Patrick Industries 2.71 Bn 2.69 Bn 247.58 Mn
6 Lci Industries 2.55 Bn 2.33 Bn 301.14 Mn
7 Brunswick 1.55 Bn 1.24 Bn 437.80 Mn
8 Winnebago Industries 910.98 Mn 853.88 Mn 94.90 Mn
9 Malibu Boats 554.56 Mn 504.39 Mn 41.28 Mn
10 MasterCraft Boat Holdings 406.15 Mn 321.52 Mn 19.54 Mn

Historic Data

Download Data
DateValue
Jun 30, 2026 63.61 Mn
Mar 31, 2026 63.44 Mn
Dec 31, 2025 63.91 Mn
Sep 30, 2025 63.85 Mn
Jun 30, 2025 63.84 Mn
Mar 31, 2025 62.35 Mn
Dec 31, 2024 61.66 Mn
Sep 30, 2024 62.91 Mn
Jun 30, 2024 62.15 Mn
Mar 31, 2024 62.29 Mn
Dec 31, 2023 62.70 Mn
Sep 30, 2023 61.94 Mn
Jun 30, 2023 62.45 Mn
Mar 31, 2023 62.43 Mn
Dec 31, 2022 62.09 Mn
Sep 25, 2022 60.44 Mn
Jun 26, 2022 61.89 Mn
Mar 27, 2022 62.61 Mn
Dec 31, 2021 63.18 Mn
Sep 26, 2021 63.84 Mn