Harley-Davidson HOG
NYSE HOG
$26.76 -0.42 (-1.55%)
As of: Sep 9, 2026 · 2:51 PM EDT

Harley-Davidson (HOG) FCF Margin (2009 - 2026)

Harley-Davidson's (HOG) quarterly FCF Margin came in at 27.27% in Q2 2026, up 2332.0% year-over-year from 1.12% in Q2 2025, and up 46.44% quarter-over-quarter from 50.9% in Q1 2026.

Analysis

Harley-Davidson (HOG) FCF Margin (2009 - 2026) Analysis & Trends

Harley-Davidson has disclosed FCF Margin across 18 years of filings, most recently posting 27.27% for Q2 2026.

  • In Q2 2026, FCF Margin rose 2332.0% year-over-year to 27.27%; the TTM figure through Jun 2026 stood at 39.17% (up 1254.0% YoY), while the FY2025 annual figure was 44.37%, up 529.0% from the prior year.
  • FCF Margin came in at 27.27% for Q2 2026 at Harley-Davidson, up from 50.9% in the prior quarter.
  • In the past five years, FCF Margin ranged from a high of 23.01% in Q4 2025 to a low of 91.75% in Q2 2022.
  • Average FCF Margin over 5 years is 52.94%, with a median of 49.62% recorded in 2025.
  • Year-over-year, FCF Margin tumbled 3275 bps in 2022 and soared 5019 bps in 2025.
  • Over 5 years, FCF Margin stood at 71.02% in 2022, then gained by 11 bps to 62.9% in 2023, then slipped by 16 bps to 73.2% in 2024, then jumped by 69 bps to 23.01% in 2025, then retreated by 18 bps to 27.27% in 2026.
  • Per Business Quant data, the three most recent FCF Margin figures were 27.27% in Q2 2026, 50.9% in Q1 2026, and 23.01% in Q4 2025.
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) FCF Margin (Qtr)
1 Thor Industries 3.78 Bn 3.41 Bn 354.77 Mn 7.05%
2 Polaris 3.43 Bn 3.13 Bn - -
3 Harley-Davidson 2.81 Bn 916.66 Mn 421.12 Mn -27.27%
4 Brunswick 1.59 Bn 1.28 Bn 437.80 Mn 17.60%
5 Winnebago Industries 820.42 Mn 763.32 Mn 94.90 Mn 2.68%
6 Malibu Boats 501.15 Mn 426.73 Mn 52.19 Mn 5.72%
7 MasterCraft Boat Holdings 371.45 Mn 286.83 Mn 19.54 Mn 4.80%
8 Niu Technologies 167.23 Mn -27.89 Mn 33.95 Mn -
9 Massimo 40.81 Mn 36.17 Mn 7.28 Mn 6.04%
10 Gogoro 39.84 Mn -29.01 Mn 15.96 Mn 43.78%
Historic Data

Historic Data

Download Data
DateValue
Jun 30, 2026 -27.27%
Mar 31, 2026 -50.90%
Dec 31, 2025 -23.01%
Sep 30, 2025 -45.80%
Jun 30, 2025 -50.58%
Mar 31, 2025 -44.78%
Dec 31, 2024 -73.20%
Sep 30, 2024 -48.13%
Jun 30, 2024 -44.14%
Mar 31, 2024 -46.47%
Dec 31, 2023 -62.90%
Sep 30, 2023 -47.62%
Jun 30, 2023 -58.66%
Mar 31, 2023 -48.67%
Dec 31, 2022 -71.02%
Sep 25, 2022 -56.54%
Jun 26, 2022 -91.75%
Mar 27, 2022 -61.47%
Dec 31, 2021 -73.65%
Sep 26, 2021 -63.66%