Harley-Davidson (HOG) Enterprise Value (2009 - 2026)
Harley-Davidson's Enterprise Value came in at $666.63 million for Q2 2026, down 47.6% from $1.27 billion a year earlier but up 96.4% from the prior quarter.
Harley-Davidson (HOG) Enterprise Value (2009 - 2026) Analysis & Trends
Over the trailing twelve months to Jun 30, 2026, Harley-Davidson reported Enterprise Value of -$6.01 billion; for FY2025, it came in at -$783.74 million.
- Going back by year, Enterprise Value was $2.16 billion in FY2024 (-38.4%), $3.5 billion in FY2023 (-24.8%), $4.65 billion in FY2022 (+18.5%) and $3.93 billion in FY2021 (+65.7%).
- The five-year range for quarterly Enterprise Value is -$783.74 million (Q4 2025) to $4.65 billion (Q4 2022).
- The fastest year-over-year change in Enterprise Value over five years came in Q4 2021 (growth of 65.7%), and the weakest in Q1 2025 (a decline of 74.5%).
- Business Quant data shows HOG's Enterprise Value at $339.4 million (Q1 2026), -$783.74 million (Q4 2025) and $1.51 billion (Q3 2025) in the three quarters before Q2 2026.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Tesla | 1,157.07 Bn | 991.62 Bn | 4.75 Bn |
| 2 | Toyota Motor | 254.94 Bn | -151.80 Bn | 20.95 Bn |
| 3 | Ferrari | 147.58 Bn | 140.03 Bn | 1.18 Bn |
| 4 | Honda Motor | 147.32 Bn | 14.70 Bn | 8.46 Bn |
| 5 | General Motors | 70.77 Bn | -34.10 Bn | 7.33 Bn |
| 6 | Ford Motor | 48.49 Bn | -93.97 Bn | 6.08 Bn |
| 7 | Rivian Automotive | 20.14 Bn | -3.15 Bn | 179.00 Mn |
| 8 | Magna International | 18.12 Bn | 15.68 Bn | 1.61 Bn |
| 9 | Stellantis | 13.39 Bn | -152.61 Bn | 5.55 Bn |
| 10 | Harley-Davidson | 2.57 Bn | -5.98 Bn | 421.12 Mn |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 666.63 Mn |
| Mar 31, 2026 | 339.40 Mn |
| Dec 31, 2025 | -783.74 Mn |
| Sep 30, 2025 | 1.51 Bn |
| Jun 30, 2025 | 1.27 Bn |
| Mar 31, 2025 | 1.13 Bn |
| Dec 31, 2024 | 2.16 Bn |
| Sep 30, 2024 | 2.66 Bn |
| Jun 30, 2024 | 2.56 Bn |
| Mar 31, 2024 | 4.42 Bn |
| Dec 31, 2023 | 3.50 Bn |
| Sep 30, 2023 | 2.73 Bn |
| Jun 30, 2023 | 3.47 Bn |
| Mar 31, 2023 | 3.90 Bn |
| Dec 31, 2022 | 4.65 Bn |
| Sep 25, 2022 | 3.76 Bn |
| Jun 26, 2022 | 2.60 Bn |
| Mar 27, 2022 | 4.30 Bn |
| Dec 31, 2021 | 3.93 Bn |
| Sep 26, 2021 | 3.78 Bn |
Harley-Davidson Enterprise Value API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=enterprise-value&ticker=HOG&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "enterprise-value", "ticker": "HOG", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=enterprise-value&ticker=HOG&period=max&api_key=YOUR_API_KEY");
const data = await res.json();