KPIs & Operating Metrics(New)
Growth Metrics

Harley-Davidson (HOG) EBIT Margin (2016 - 2025)

Harley-Davidson (HOG) has disclosed EBIT Margin for 17 consecutive years, with 28.66% as the latest value for Q4 2025.

  • Quarterly EBIT Margin fell 1550.0% to 28.66% in Q4 2025 from the year-ago period, while the trailing twelve-month figure was 7.38% through Dec 2025, up 10.0% year-over-year, with the annual reading at 8.64% for FY2025, 61.0% up from the prior year.
  • EBIT Margin hit 28.66% in Q4 2025 for Harley-Davidson, down from 35.41% in the prior quarter.
  • In the past five years, EBIT Margin ranged from a high of 35.41% in Q3 2025 to a low of 28.66% in Q4 2025.
  • Historically, EBIT Margin has averaged 11.81% across 5 years, with a median of 16.82% in 2023.
  • Biggest YoY gain for EBIT Margin was 3447bps in 2021; the steepest drop was -18420bps in 2021.
  • Year by year, EBIT Margin stood at 0.45% in 2021, then surged by 172bps to 0.33% in 2022, then plummeted by -906bps to 2.62% in 2023, then tumbled by -402bps to 13.16% in 2024, then plummeted by -118bps to 28.66% in 2025.
  • Business Quant data shows EBIT Margin for HOG at 28.66% in Q4 2025, 35.41% in Q3 2025, and 8.6% in Q2 2025.