Harley-Davidson (HOG) Assets Average (2009 - 2026)
Harley-Davidson recorded quarterly Assets Average of $7.6 billion in Q1 2026, down 17.84% quarter-over-quarter from $9.3 billion in Q4 2025, and down 36.98% year-over-year from $12.1 billion in Q1 2025.
Harley-Davidson's Assets Average history runs 18 years deep, the most recent figure standing at $7.6 billion for Q1 2026.
- In Q1 2026, Assets Average fell 36.98% year-over-year to $7.6 billion; the TTM figure through Mar 2026 stood at $7.6 billion (down 36.98% YoY), while the FY2025 annual figure was $10.0 billion, down 17.05% from the prior year.
- Assets Average came in at $7.6 billion for Q1 2026 at Harley-Davidson, down from $9.3 billion in the prior quarter.
- In the past five years, Assets Average ranged from a high of $12.9 billion in Q3 2024 to a low of $7.6 billion in Q1 2026.
- A 5-year average of $11.6 billion and a median of $12.0 billion in 2022 frame the typical range for Assets Average.
- Across the five-year window, Assets Average increased 8.78% in 2022 and plunged 36.98% in 2026, its largest moves.
- Harley-Davidson's Assets Average stood at $11.7 billion in 2022, then advanced by 5.05% to $12.3 billion in 2023, then climbed by 1.24% to $12.5 billion in 2024, then slipped by 25.28% to $9.3 billion in 2025, then retreated by 17.84% to $7.6 billion in 2026.
- According to Business Quant data, Assets Average over the past three periods registered $7.6 billion, $9.3 billion, and $11.3 billion for Q1 2026, Q4 2025, and Q3 2025 respectively.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Assets Avg. (Qtr) |
|---|---|---|---|---|---|
| 1 | Brunswick | 5.48 Bn | 5.20 Bn | 343.60 Mn | 5.41 Bn |
| 2 | Thor Industries | 4.17 Bn | 3.93 Bn | 251.25 Mn | 7.00 Bn |
| 3 | Polaris | 4.05 Bn | 3.77 Bn | - | 5.07 Bn |
| 4 | Brp | 3.05 Bn | 2.70 Bn | 398.91 Mn | 11.50 Bn |
| 5 | Patrick Industries | 2.94 Bn | 2.90 Bn | 226.86 Mn | 3.15 Bn |
| 6 | Harley-Davidson | 2.66 Bn | 2.68 Bn | 266.45 Mn | 7.65 Bn |
| 7 | Lci Industries | 2.64 Bn | 2.50 Bn | 273.67 Mn | 3.20 Bn |
| 8 | Winnebago Industries | 837.26 Mn | 789.86 Mn | 85.60 Mn | 2.09 Bn |
| 9 | Malibu Boats | 526.29 Mn | 480.05 Mn | 41.28 Mn | 861.25 Mn |
| 10 | MasterCraft Boat Holdings | 376.07 Mn | 291.65 Mn | 19.54 Mn | 268.77 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 7.65 Bn |
| Dec 31, 2025 | 9.31 Bn |
| Sep 30, 2025 | 11.31 Bn |
| Jun 30, 2025 | 12.22 Bn |
| Mar 31, 2025 | 12.13 Bn |
| Dec 31, 2024 | 12.45 Bn |
| Sep 30, 2024 | 12.89 Bn |
| Jun 30, 2024 | 12.55 Bn |
| Mar 31, 2024 | 12.24 Bn |
| Dec 31, 2023 | 12.30 Bn |
| Sep 30, 2023 | 12.24 Bn |
| Jun 30, 2023 | 12.02 Bn |
| Mar 31, 2023 | 11.76 Bn |
| Dec 31, 2022 | 11.71 Bn |
| Sep 25, 2022 | 12.02 Bn |
| Jun 26, 2022 | 11.51 Bn |
| Mar 27, 2022 | 10.97 Bn |
| Dec 31, 2021 | 11.13 Bn |
| Sep 26, 2021 | 11.05 Bn |
| Jun 27, 2021 | 11.12 Bn |
| Mar 28, 2021 | 11.67 Bn |
| Dec 31, 2020 | 12.27 Bn |
| Sep 27, 2020 | 12.84 Bn |
| Jun 28, 2020 | 12.15 Bn |
| Mar 29, 2020 | 10.83 Bn |
| Dec 31, 2019 | 10.55 Bn |
| Sep 29, 2019 | 10.66 Bn |
| Jun 30, 2019 | 10.66 Bn |
| Mar 31, 2019 | 10.62 Bn |
| Dec 31, 2018 | 10.58 Bn |
| Sep 30, 2018 | 10.52 Bn |
| Jul 1, 2018 | 10.41 Bn |
| Apr 1, 2018 | 10.13 Bn |
| Dec 31, 2017 | 10.03 Bn |
| Sep 24, 2017 | 10.29 Bn |
| Jun 25, 2017 | 10.38 Bn |
| Mar 26, 2017 | 10.09 Bn |
| Dec 31, 2016 | 10.05 Bn |
| Sep 25, 2016 | 10.28 Bn |
| Jun 26, 2016 | 10.41 Bn |
| Mar 27, 2016 | 10.22 Bn |
| Dec 31, 2015 | 10.34 Bn |
| Sep 27, 2015 | 10.63 Bn |
| Jun 28, 2015 | 10.40 Bn |
| Mar 29, 2015 | 9.88 Bn |
| Dec 31, 2014 | 9.77 Bn |
| Sep 28, 2014 | 10.05 Bn |
| Jun 29, 2014 | 9.90 Bn |
| Mar 30, 2014 | 9.57 Bn |
| Dec 31, 2013 | 9.44 Bn |
| Sep 29, 2013 | 9.60 Bn |
| Jun 30, 2013 | 9.52 Bn |
| Mar 31, 2013 | 9.25 Bn |
| Dec 31, 2012 | 9.59 Bn |
| Sep 30, 2012 | 9.67 Bn |
| Jul 1, 2012 | 9.46 Bn |
| Apr 1, 2012 | 9.64 Bn |
| Dec 31, 2011 | 9.69 Bn |
| Sep 25, 2011 | 9.53 Bn |
| Jun 26, 2011 | 9.38 Bn |
| Mar 27, 2011 | 9.42 Bn |
| Dec 31, 2010 | 9.74 Bn |
| Sep 26, 2010 | 10.13 Bn |
| Jun 27, 2010 | 10.46 Bn |
| Mar 28, 2010 | 9.93 Bn |
| Dec 31, 2009 | 9.25 Bn |
| Sep 27, 2009 | 9.06 Bn |
| Jun 28, 2009 | 8.69 Bn |
| Mar 29, 2009 | 8.22 Bn |