Harley-Davidson HOG
NYSE HOG
$26.73 -0.45 (-1.66%)
As of: Sep 9, 2026 · 12:03 PM EDT

Harley-Davidson (HOG) Assets Average (2009 - 2026)

Harley-Davidson's (HOG) quarterly Assets Average came in at $7.2 billion in Q2 2026, down 40.69% year-over-year from $12.2 billion in Q2 2025, and down 5.23% quarter-over-quarter from $7.6 billion in Q1 2026.

Analysis

Harley-Davidson (HOG) Assets Average (2009 - 2026) Analysis & Trends

Harley-Davidson has disclosed Assets Average across 18 years of filings, most recently posting $7.2 billion for Q2 2026.

  • In Q2 2026, Assets Average fell 40.69% year-over-year to $7.2 billion; the TTM figure through Jun 2026 stood at $7.2 billion (down 40.69% YoY), while the FY2025 annual figure was $10.0 billion, down 17.05% from the prior year.
  • Assets Average came in at $7.2 billion for Q2 2026 at Harley-Davidson, down from $7.6 billion in the prior quarter.
  • In the past five years, Assets Average ranged from a high of $12.9 billion in Q3 2024 to a low of $7.2 billion in Q2 2026.
  • Average Assets Average over 5 years is $11.4 billion, with a median of $12.0 billion recorded in 2022.
  • Year-over-year, Assets Average increased 8.78% in 2022 and sank 40.69% in 2026.
  • Over 5 years, Assets Average stood at $11.7 billion in 2022, then gained by 5.05% to $12.3 billion in 2023, then advanced by 1.24% to $12.5 billion in 2024, then decreased by 25.28% to $9.3 billion in 2025, then decreased by 22.14% to $7.2 billion in 2026.
  • Per Business Quant data, the three most recent Assets Average figures were $7.2 billion in Q2 2026, $7.6 billion in Q1 2026, and $9.3 billion in Q4 2025.
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Assets Avg. (Qtr)
1 Thor Industries 3.79 Bn 3.42 Bn 354.77 Mn 7.09 Bn
2 Polaris 3.43 Bn 3.13 Bn - 5.22 Bn
3 Harley-Davidson 2.81 Bn 910.35 Mn 421.12 Mn 7.25 Bn
4 Brunswick 1.59 Bn 1.28 Bn 437.80 Mn 5.51 Bn
5 Winnebago Industries 817.02 Mn 759.92 Mn 94.90 Mn 2.05 Bn
6 Malibu Boats 497.29 Mn 422.87 Mn 52.19 Mn 1.00 Bn
7 MasterCraft Boat Holdings 372.42 Mn 287.80 Mn 19.54 Mn 268.77 Mn
8 Niu Technologies 165.70 Mn -29.42 Mn 33.95 Mn 484.87 Mn
9 Massimo 42.47 Mn 37.84 Mn 7.28 Mn 46.50 Mn
10 Gogoro 39.25 Mn -29.60 Mn 15.96 Mn 582.65 Mn
Historic Data

Historic Data

Download Data
DateValue
Jun 30, 2026 7.25 Bn
Mar 31, 2026 7.65 Bn
Dec 31, 2025 9.31 Bn
Sep 30, 2025 11.31 Bn
Jun 30, 2025 12.22 Bn
Mar 31, 2025 12.13 Bn
Dec 31, 2024 12.45 Bn
Sep 30, 2024 12.89 Bn
Jun 30, 2024 12.55 Bn
Mar 31, 2024 12.24 Bn
Dec 31, 2023 12.30 Bn
Sep 30, 2023 12.24 Bn
Jun 30, 2023 12.02 Bn
Mar 31, 2023 11.76 Bn
Dec 31, 2022 11.71 Bn
Sep 25, 2022 12.02 Bn
Jun 26, 2022 11.51 Bn
Mar 27, 2022 10.97 Bn
Dec 31, 2021 11.13 Bn
Sep 26, 2021 11.05 Bn