Harley-Davidson (HOG) Assets (2009 - 2026)
Harley-Davidson (HOG) posted Assets of $7.2 billion for Q1 2026, down 9.93% sequentially from $8.0 billion in Q4 2025, and down 41.48% YoY from $12.4 billion in Q1 2025.
Harley-Davidson (HOG) Assets (2009 - 2026) Analysis & Trends
Harley-Davidson has reported Assets for 18 years, with the latest figure at $7.2 billion in Q1 2026.
- Quarterly Assets fell 41.48% year-over-year to $7.2 billion in Q1 2026, while the trailing twelve-month figure through Mar 2026 was $7.2 billion (down 41.48% YoY) and the FY2025 annual result came in at $8.0 billion, down 32.29% from the prior year.
- Assets retreated to $7.2 billion in Q1 2026 per HOG's latest filing, from $8.0 billion in the prior quarter.
- Over five years, Assets peaked at $13.0 billion in Q3 2024 and troughed at $7.2 billion in Q1 2026.
- A 5-year average of $11.5 billion and a median of $12.0 billion in 2023 frame the typical range for Assets.
- The sharpest annual moves came in 2022 and 2026: Assets climbed 11.11% in 2022, then plunged 41.48% in 2026.
- Over 5 years, Assets stood at $11.5 billion in 2022, then advanced by 5.64% to $12.1 billion in 2023, then retreated by 2.13% to $11.9 billion in 2024, then plunged by 32.29% to $8.0 billion in 2025, then retreated by 9.93% to $7.2 billion in 2026.
- According to Business Quant data, Assets over the past three periods registered $7.2 billion, $8.0 billion, and $10.6 billion for Q1 2026, Q4 2025, and Q3 2025 respectively.
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Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Assets (Qtr) |
|---|---|---|---|---|---|
| 1 | Brp | 4.88 Bn | 4.32 Bn | 409.69 Mn | 4.92 Bn |
| 2 | Thor Industries | 4.07 Bn | 3.70 Bn | 354.77 Mn | 7.15 Bn |
| 3 | Polaris | 3.68 Bn | 3.38 Bn | - | 5.20 Bn |
| 4 | Harley-Davidson | 2.87 Bn | 979.19 Mn | 421.12 Mn | 7.25 Bn |
| 5 | Patrick Industries | 2.69 Bn | 2.66 Bn | 247.58 Mn | 3.21 Bn |
| 6 | Lci Industries | 2.53 Bn | 2.31 Bn | 301.14 Mn | 3.27 Bn |
| 7 | Brunswick | 1.55 Bn | 1.24 Bn | 437.80 Mn | 5.51 Bn |
| 8 | Winnebago Industries | 904.19 Mn | 847.09 Mn | 94.90 Mn | 2.04 Bn |
| 9 | Malibu Boats | 546.46 Mn | 496.30 Mn | 41.28 Mn | 1.01 Bn |
| 10 | MasterCraft Boat Holdings | 400.50 Mn | 315.88 Mn | 19.54 Mn | 277.85 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 30, 2026 | 7.25 Bn |
| Mar 31, 2026 | 7.25 Bn |
| Dec 31, 2025 | 8.04 Bn |
| Sep 30, 2025 | 10.57 Bn |
| Jun 30, 2025 | 12.05 Bn |
| Mar 31, 2025 | 12.38 Bn |
| Dec 31, 2024 | 11.88 Bn |
| Sep 30, 2024 | 13.03 Bn |
| Jun 30, 2024 | 12.76 Bn |
| Mar 31, 2024 | 12.33 Bn |
| Dec 31, 2023 | 12.14 Bn |
| Sep 30, 2023 | 12.46 Bn |
| Jun 30, 2023 | 12.02 Bn |
| Mar 31, 2023 | 12.03 Bn |
| Dec 31, 2022 | 11.49 Bn |
| Sep 25, 2022 | 11.93 Bn |
| Jun 26, 2022 | 12.12 Bn |
| Mar 27, 2022 | 10.89 Bn |
| Dec 31, 2021 | 11.05 Bn |
| Sep 26, 2021 | 11.20 Bn |