Honest Company (HNST) Goodwill & Intangibles (2020 - 2026)
Honest Company (HNST) posted Goodwill & Intangibles of $2.4 million for Q2 2026, down 1.4% from $2.43 million a year earlier and down 0.7% from the prior quarter.
Honest Company (HNST) Goodwill & Intangibles (2020 - 2026) Analysis & Trends
At the end of FY2025, Honest Company's Goodwill & Intangibles came in at $2.43 million, down 1.4% from FY2024.
- Annual Goodwill & Intangibles has declined for five consecutive years, with a five-year compound annual growth rate of -2.4% (FY2020 to FY2025).
- In prior years, Honest Company's Goodwill & Intangibles was $2.47 million in FY2024 (-2.9%), $2.54 million in FY2023 (-2.3%), $2.6 million in FY2022 (-2.6%) and $2.67 million in FY2021 (-2.6%).
- The Q2 2026 figure stands as the lowest quarterly Goodwill & Intangibles in data going back to Q4 2020.
- On a year-over-year basis, Goodwill & Intangibles has declined in each of the last 19 quarters, with an average decline of 2.3% over the last eight quarters.
- Across the past five years, year-over-year decline in Goodwill & Intangibles ran from 1.3% in Q1 2026 to 3.0% in Q1 2025.
- According to Business Quant data, Goodwill & Intangibles for the three prior quarters was $2.41 million (Q1 2026), $2.43 million (Q4 2025) and $2.41 million (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Procter & Gamble | 336.76 Bn | 292.75 Bn | 10.28 Bn |
| 2 | Colgate Palmolive | 67.18 Bn | 62.24 Bn | 3.30 Bn |
| 3 | Estee Lauder Companies | 33.32 Bn | 21.40 Bn | 2.74 Bn |
| 4 | Kenvue | 33.09 Bn | 28.70 Bn | 2.30 Bn |
| 5 | Kimberly Clark | 31.38 Bn | 28.71 Bn | 1.60 Bn |
| 6 | Church & Dwight | 22.37 Bn | 20.90 Bn | 693.90 Mn |
| 7 | Clorox | 9.72 Bn | 8.16 Bn | 804.00 Mn |
| 8 | e.l.f. Beauty | 6.17 Bn | 5.15 Bn | 398.84 Mn |
| 9 | Reynolds Consumer Products | 4.71 Bn | 4.37 Bn | 245.00 Mn |
| 10 | Honest Company | 591.66 Mn | 234.36 Mn | 40.36 Mn |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 2.40 Mn |
| Mar 31, 2026 | 2.41 Mn |
| Dec 31, 2025 | 2.43 Mn |
| Sep 30, 2025 | 2.41 Mn |
| Jun 30, 2025 | 2.43 Mn |
| Mar 31, 2025 | 2.45 Mn |
| Dec 31, 2024 | 2.47 Mn |
| Sep 30, 2024 | 2.48 Mn |
| Jun 30, 2024 | 2.50 Mn |
| Mar 31, 2024 | 2.52 Mn |
| Dec 31, 2023 | 2.54 Mn |
| Sep 30, 2023 | 2.56 Mn |
| Jun 30, 2023 | 2.57 Mn |
| Mar 31, 2023 | 2.58 Mn |
| Dec 31, 2022 | 2.60 Mn |
| Sep 30, 2022 | 2.62 Mn |
| Jun 30, 2022 | 2.64 Mn |
| Mar 31, 2022 | 2.65 Mn |
| Dec 31, 2021 | 2.67 Mn |
| Sep 30, 2021 | 2.69 Mn |
Honest Company Goodwill & Intangibles API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=HNST&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill-and-intangibles", "ticker": "HNST", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=HNST&period=max&api_key=YOUR_API_KEY");
const data = await res.json();