Baozun (BZUN) Goodwill & Intangibles (2014 - 2026)

Baozun's Goodwill & Intangibles history runs 13 years deep, the most recent figure standing at $85.2 million for Q1 2026.

• In Q1 2026, Goodwill & Intangibles fell 12.6% year-over-year to $85.2 million; the TTM figure through Mar 2026 stood at $85.2 million (down 12.6% YoY), while the FY2025 annual figure was $83.1 million, down 15.71% from the prior year.
• Goodwill & Intangibles for Q1 2026 stood at $85.2 million, up from $84.2 million in the prior quarter.
• The five-year high for Goodwill & Intangibles was $115.5 billion in Q2 2022, with the low at $93874.0 in Q2 2023.
• The 5-year median for Goodwill & Intangibles is $86.1 million (2025), against an average of $7.8 billion.
• The sharpest annual moves came in 2022 and 2023: Goodwill & Intangibles jumped 924.7% in 2022, then plunged 100.0% in 2023.
• Baozun's Goodwill & Intangibles stood at $92.8 million in 2022, then declined by 7.4% to $86.0 million in 2023, then rose by 16.57% to $100.2 million in 2024, then declined by 15.96% to $84.2 million in 2025, then grew by 1.16% to $85.2 million in 2026.
• Business Quant data shows BZUN's Goodwill & Intangibles at $85.2 million in Q1 2026, $84.2 million in Q4 2025, and $86.1 million in Q3 2025.