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AppLovin (APP) Goodwill & Intangibles (2020 - 2025)

Historic Goodwill & Intangibles for AppLovin (APP) over the last 6 years, with Q3 2025 value amounting to $2.0 billion.

  • AppLovin's Goodwill & Intangibles fell 3175.26% to $2.0 billion in Q3 2025 from the same period last year, while for Sep 2025 it was $2.0 billion, marking a year-over-year decrease of 3175.26%. This contributed to the annual value of $1.9 billion for FY2024, which is 3842.94% down from last year.
  • Per AppLovin's latest filing, its Goodwill & Intangibles stood at $2.0 billion for Q3 2025, which was down 3175.26% from $2.0 billion recorded in Q2 2025.
  • In the past 5 years, AppLovin's Goodwill & Intangibles ranged from a high of $3.8 billion in Q2 2022 and a low of $1.3 billion during Q1 2021
  • Its 5-year average for Goodwill & Intangibles is $2.9 billion, with a median of $2.9 billion in 2024.
  • Per our database at Business Quant, AppLovin's Goodwill & Intangibles soared by 18013.28% in 2022 and then tumbled by 3842.94% in 2024.
  • Quarter analysis of 5 years shows AppLovin's Goodwill & Intangibles stood at $2.7 billion in 2021, then soared by 30.86% to $3.5 billion in 2022, then decreased by 10.45% to $3.1 billion in 2023, then plummeted by 38.43% to $1.9 billion in 2024, then grew by 1.67% to $2.0 billion in 2025.
  • Its Goodwill & Intangibles was $2.0 billion in Q3 2025, compared to $2.0 billion in Q2 2025 and $2.5 billion in Q1 2025.