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Growth Metrics

AppLovin (APP) Goodwill & Intangibles (2020 - 2026)

AppLovin (APP) has 7 years of Goodwill & Intangibles data on record, last reported at $1.9 billion in Q1 2026.

  • On a quarterly basis, Goodwill & Intangibles fell 24.16% to $1.9 billion in Q1 2026 year-over-year; TTM through Mar 2026 was $1.9 billion, a 24.16% decrease, with the full-year FY2025 number at $1.9 billion, changed 0.32% from a year prior.
  • Goodwill & Intangibles reached $1.9 billion in Q1 2026 per APP's latest filing, down from $1.9 billion in the prior quarter.
  • Over the last five years, Goodwill & Intangibles for APP hit a ceiling of $3.8 billion in Q2 2022 and a floor of $1.9 billion in Q1 2026.
  • A 5-year average of $2.8 billion and a median of $2.9 billion in 2024 define the central range for Goodwill & Intangibles.
  • Peak YoY movement for Goodwill & Intangibles: surged 180.13% in 2022, then tumbled 32.03% in 2025.
  • Tracing APP's Goodwill & Intangibles over 5 years: stood at $3.5 billion in 2022, then fell by 20.33% to $2.8 billion in 2023, then crashed by 30.8% to $1.9 billion in 2024, then grew by 0.32% to $1.9 billion in 2025, then fell by 2.31% to $1.9 billion in 2026.
  • Business Quant data shows Goodwill & Intangibles for APP at $1.9 billion in Q1 2026, $1.9 billion in Q4 2025, and $2.0 billion in Q3 2025.