Booking Holdings BKNG
NASDAQ BKNG
$193.29 -1.84 (-0.94%)
At close: Sep 4, 2026 · 4:00 PM EDT

Booking Holdings (BKNG) Goodwill & Intangibles (2009 - 2026)

Booking Holdings' (BKNG) quarterly Goodwill & Intangibles came in at $3.6 billion in Q2 2026, down 15.43% on a YoY basis from $4.2 billion in Q2 2025, and down 0.84% quarter-over-quarter from $3.6 billion in Q1 2026.

Analysis

Booking Holdings (BKNG) Goodwill & Intangibles (2009 - 2026) Analysis & Trends

Booking Holdings (BKNG) has reported Goodwill & Intangibles for 18 consecutive years, with $3.6 billion the latest figure, recorded in Q2 2026.

  • For the quarter ending Q2 2026, Goodwill & Intangibles fell 15.43% year-over-year to $3.6 billion; the trailing twelve-month figure through Jun 2026 stood at $3.6 billion (down 15.43% YoY), and the FY2025 full-year result was $3.6 billion, down 13.47% from the prior year.
  • Goodwill & Intangibles fell to $3.6 billion in Q2 2026 per BKNG's latest filing, from $3.6 billion in the prior quarter.
  • Across five years, Goodwill & Intangibles topped out at $4.9 billion in Q1 2022 and bottomed at $3.6 billion in Q2 2026.
  • Historically, Goodwill & Intangibles has averaged $4.3 billion across 5 years, with a median of $4.3 billion in 2024.
  • The sharpest annual moves came in 2022 and 2026: Goodwill & Intangibles surged 33.78% in 2022, then fell 15.43% in 2026.
  • Over 5 years, Goodwill & Intangibles stood at $4.6 billion in 2022, then dropped by 4.25% to $4.4 billion in 2023, then decreased by 5.81% to $4.2 billion in 2024, then dropped by 13.47% to $3.6 billion in 2025, then retreated by 1.82% to $3.6 billion in 2026.
  • According to Business Quant data, Goodwill & Intangibles over the past three periods registered $3.6 billion, $3.6 billion, and $3.6 billion for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Alibaba Group Holding 262.96 Bn 227.70 Bn 15.11 Bn
2 Booking Holdings 145.23 Bn 128.02 Bn 4.98 Bn
3 PDD Holdings 117.02 Bn 86.74 Bn 9.45 Bn
4 Airbnb 107.34 Bn 95.28 Bn 2.98 Bn
5 Mercadolibre 100.30 Bn 85.10 Bn 4.16 Bn
6 Ebay 46.02 Bn 42.71 Bn 2.30 Bn
7 Expedia 34.12 Bn 26.99 Bn 3.91 Bn
8 Maplebear 11.90 Bn 11.05 Bn 751.00 Mn
9 Full Truck Alliance 8.08 Bn 7.12 Bn -
10 Etsy 7.07 Bn 5.94 Bn 484.05 Mn
Historic Data

Historic Data

Download Data
DateValue
Jun 30, 2026 3.55 Bn
Mar 31, 2026 3.58 Bn
Dec 31, 2025 3.62 Bn
Sep 30, 2025 3.66 Bn
Jun 30, 2025 4.20 Bn
Mar 31, 2025 4.15 Bn
Dec 31, 2024 4.18 Bn
Sep 30, 2024 4.29 Bn
Jun 30, 2024 4.31 Bn
Mar 31, 2024 4.37 Bn
Dec 31, 2023 4.44 Bn
Sep 30, 2023 4.46 Bn
Jun 30, 2023 4.54 Bn
Mar 31, 2023 4.59 Bn
Dec 31, 2022 4.64 Bn
Sep 30, 2022 4.66 Bn
Jun 30, 2022 4.77 Bn
Mar 31, 2022 4.88 Bn
Dec 31, 2021 4.94 Bn
Sep 30, 2021 3.55 Bn