Growth Metrics

Booking Holdings (BKNG) Goodwill & Intangibles (2016 - 2026)

Booking Holdings filings provide 18 years of Goodwill & Intangibles readings, the most recent being $3.6 billion for Q1 2026.

  • On a quarterly basis, Goodwill & Intangibles fell 12.97% to $3.6 billion in Q1 2026 year-over-year; TTM through Mar 2026 was $3.6 billion, a 12.97% decrease, with the full-year FY2025 number at $3.6 billion, down 14.21% from a year prior.
  • Goodwill & Intangibles hit $3.6 billion in Q1 2026 for Booking Holdings, roughly flat from $3.6 billion in the prior quarter.
  • In the past five years, Goodwill & Intangibles ranged from a high of $4.9 billion in Q1 2022 to a low of $279.0 million in Q3 2025.
  • Median Goodwill & Intangibles over the past 5 years was $4.4 billion (2024), compared with a mean of $4.1 billion.
  • Biggest five-year swings in Goodwill & Intangibles: soared 33.78% in 2022 and later tumbled 93.44% in 2025.
  • Booking Holdings' Goodwill & Intangibles stood at $4.6 billion in 2022, then dropped by 4.25% to $4.4 billion in 2023, then decreased by 5.81% to $4.2 billion in 2024, then decreased by 14.21% to $3.6 billion in 2025, then decreased by 0.14% to $3.6 billion in 2026.
  • The last three reported values for Goodwill & Intangibles were $3.6 billion (Q1 2026), $3.6 billion (Q4 2025), and $279.0 million (Q3 2025) per Business Quant data.