Growth Metrics

Booking Holdings (BKNG) Goodwill & Intangibles (2016 - 2025)

Booking Holdings' Goodwill & Intangibles history spans 17 years, with the latest figure at $3.6 billion for Q4 2025.

  • For Q4 2025, Goodwill & Intangibles fell 14.21% year-over-year to $3.6 billion; the TTM value through Dec 2025 reached $3.6 billion, down 14.21%, while the annual FY2025 figure was $3.6 billion, 14.21% down from the prior year.
  • Goodwill & Intangibles reached $3.6 billion in Q4 2025 per BKNG's latest filing, up from $279.0 million in the prior quarter.
  • In the past five years, Goodwill & Intangibles ranged from a high of $4.9 billion in Q4 2021 to a low of $279.0 million in Q3 2025.
  • Average Goodwill & Intangibles over 5 years is $4.1 billion, with a median of $4.3 billion recorded in 2024.
  • Peak YoY movement for Goodwill & Intangibles: surged 33.78% in 2022, then crashed 93.49% in 2025.
  • A 5-year view of Goodwill & Intangibles shows it stood at $4.9 billion in 2021, then fell by 6.23% to $4.6 billion in 2022, then dropped by 4.25% to $4.4 billion in 2023, then decreased by 5.81% to $4.2 billion in 2024, then decreased by 14.21% to $3.6 billion in 2025.
  • Per Business Quant, the three most recent readings for BKNG's Goodwill & Intangibles are $3.6 billion (Q4 2025), $279.0 million (Q3 2025), and $4.2 billion (Q2 2025).