Growth Metrics

Booking Holdings (BKNG) Goodwill (2016 - 2026)

Booking Holdings filings provide 18 years of Goodwill readings, the most recent being $2.7 billion for Q1 2026.

  • On a quarterly basis, Goodwill fell 4.12% to $2.7 billion in Q1 2026 year-over-year; TTM through Mar 2026 was $2.7 billion, a 4.12% decrease, with the full-year FY2025 number at $2.7 billion, down 4.64% from a year prior.
  • Goodwill hit $2.7 billion in Q1 2026 for Booking Holdings, up from $2.7 billion in the prior quarter.
  • In the past five years, Goodwill ranged from a high of $2.9 billion in Q1 2022 to a low of $203.0 million in Q3 2025.
  • Median Goodwill over the past 5 years was $2.8 billion (2022), compared with a mean of $2.7 billion.
  • Biggest five-year swings in Goodwill: surged 52.92% in 2022 and later crashed 92.75% in 2025.
  • Booking Holdings' Goodwill stood at $2.8 billion in 2022, then increased by 0.68% to $2.8 billion in 2023, then dropped by 0.96% to $2.8 billion in 2024, then fell by 4.64% to $2.7 billion in 2025, then increased by 1.16% to $2.7 billion in 2026.
  • The last three reported values for Goodwill were $2.7 billion (Q1 2026), $2.7 billion (Q4 2025), and $203.0 million (Q3 2025) per Business Quant data.