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Booking Holdings (BKNG) Goodwill (2016 - 2025)

Booking Holdings' Goodwill history spans 17 years, with the latest figure at $2.7 billion for Q4 2025.

  • For Q4 2025, Goodwill fell 4.64% year-over-year to $2.7 billion; the TTM value through Dec 2025 reached $2.7 billion, down 4.64%, while the annual FY2025 figure was $2.7 billion, 4.64% down from the prior year.
  • Goodwill reached $2.7 billion in Q4 2025 per BKNG's latest filing, up from $203.0 million in the prior quarter.
  • In the past five years, Goodwill ranged from a high of $2.9 billion in Q2 2025 to a low of $203.0 million in Q3 2025.
  • Average Goodwill over 5 years is $2.5 billion, with a median of $2.8 billion recorded in 2022.
  • Peak YoY movement for Goodwill: surged 87.2% in 2021, then tumbled 92.85% in 2025.
  • A 5-year view of Goodwill shows it stood at $2.9 billion in 2021, then decreased by 2.77% to $2.8 billion in 2022, then increased by 0.68% to $2.8 billion in 2023, then dropped by 0.96% to $2.8 billion in 2024, then fell by 4.64% to $2.7 billion in 2025.
  • Per Business Quant, the three most recent readings for BKNG's Goodwill are $2.7 billion (Q4 2025), $203.0 million (Q3 2025), and $2.9 billion (Q2 2025).