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AppLovin (APP) Goodwill (2020 - 2025)

Historic Goodwill for AppLovin (APP) over the last 6 years, with Q3 2025 value amounting to $1.5 billion.

  • AppLovin's Goodwill fell 1681.21% to $1.5 billion in Q3 2025 from the same period last year, while for Sep 2025 it was $1.5 billion, marking a year-over-year decrease of 1681.21%. This contributed to the annual value of $1.5 billion for FY2024, which is 2090.05% down from last year.
  • Latest data reveals that AppLovin reported Goodwill of $1.5 billion as of Q3 2025, which was down 1681.21% from $1.5 billion recorded in Q2 2025.
  • AppLovin's Goodwill's 5-year high stood at $1.9 billion during Q3 2024, with a 5-year trough of $249.4 million in Q1 2021.
  • Over the past 5 years, AppLovin's median Goodwill value was $1.8 billion (recorded in 2022), while the average stood at $1.5 billion.
  • As far as peak fluctuations go, AppLovin's Goodwill soared by 53553.46% in 2022, and later tumbled by 2090.05% in 2024.
  • Over the past 5 years, AppLovin's Goodwill (Quarter) stood at $966.4 million in 2021, then skyrocketed by 88.71% to $1.8 billion in 2022, then grew by 1.05% to $1.8 billion in 2023, then dropped by 20.9% to $1.5 billion in 2024, then grew by 5.71% to $1.5 billion in 2025.
  • Its last three reported values are $1.5 billion in Q3 2025, $1.5 billion for Q2 2025, and $1.6 billion during Q1 2025.