License & Service was ServiceNow’s largest product and service line in fiscal 2025, bringing in $12.88B of $13.28B (97%).
| Product and Service | FY 2016 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|
| License & Service | — | $8.68B | $10.65B | $12.88B | |||||
| Digital Workflow Products | $6.08B | — | — | — | |||||
| Service Management Products | — | — | — | — | |||||
| Itom Products | $814.00M | — | — | — | |||||
| Professional Services & Other | $354.00M | $291.00M | $338.00M | $395.00M | |||||
| Total | $7.25B | $8.97B | $10.98B | $13.28B |
ServiceNow brought in $13.28B from its two product and service lines in fiscal 2025, the year ended December 31, 2025. That was up 20.9% from $10.98B in fiscal 2024. License & Service was the largest at $12.88B (97.0%), ahead of Professional Services & Other at $395.00M (3.0%).
Compared with fiscal 2024, License & Service grew 21.0% to $12.88B and Professional Services & Other grew 16.9% to $395.00M.
ServiceNow began breaking out License & Service in fiscal 2023, when it brought in $8.68B. ServiceNow stopped reporting Digital Workflow Products ($6.08B in fiscal 2022) and Itom Products ($814.00M in fiscal 2022) as separate lines.
North America was ServiceNow’s largest region in fiscal 2025, bringing in $8.35B of $13.28B (63%).
| Geography | FY 2010 | FY 2011 | FY 2011 | FY 2012 | FY 2014 | FY 2015 | FY 2016 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | $4.72B | $5.70B | $6.91B | $8.35B | |||||||||||
| Emea | $1.78B | $2.30B | $2.83B | $3.40B | |||||||||||
| Asia Pacific & Other | $744.00M | $971.00M | $1.24B | $1.53B | |||||||||||
| Total | $7.25B | $8.97B | $10.98B | $13.28B |
ServiceNow brought in $13.28B from its three regions in fiscal 2025, the year ended December 31, 2025. That was up 20.9% from $10.98B in fiscal 2024. North America was the largest at $8.35B (62.9%), ahead of Emea at $3.40B (25.6%) and Asia Pacific & Other at $1.53B (11.5%).
Compared with fiscal 2024, Asia Pacific & Other grew fastest, up 23.1% to $1.53B. Every region above 2% of revenue grew. From fiscal 2022 to 2025, combined revenue from these regions grew from $7.25B to $13.28B, a compound annual growth rate of 22.4%. North America's share of the total fell from 65.2% to 62.9%.
ServiceNow (NOW) reports its revenue by product and service and by geography. In fiscal 2025, License & Service was its largest product and service line, bringing in $12.88B (97.0% of the total), followed by Professional Services & Other at $395.00M (3.0%).
License & Service was ServiceNow's largest product and service line in fiscal 2025, bringing in $12.88B, or 97.0% of the $13.28B total across its two product and service lines.
North America was ServiceNow's largest region in fiscal 2025, bringing in $8.35B, or 62.9% of the $13.28B total across its three regions.
License & Service grew faster than Professional Services & Other in fiscal 2025, up 21.0% from $10.65B to $12.88B. Professional Services & Other grew 16.9% to $395.00M.
Every figure comes from ServiceNow's annual financial filings, as reported. Each line keeps the name ServiceNow gives it, and years follow its fiscal calendar.
ServiceNow's revenue by product and service goes back to fiscal 2016, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.