Zhihu (ZH) Goodwill (2021 - 2025)
Zhihu's Goodwill came in at $17.75 million for the quarter ended Sep 30, 2025, down 1.4% from $18 million a year earlier but up 0.6% from the prior quarter.
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Analysis
Zhihu (ZH) Goodwill (2021 - 2025) Analysis & Trends
As of Dec 31, 2024, Zhihu's Goodwill was $17.31 million, down 35.7% from the prior year.
- Goodwill carries a three-year compound annual growth rate of 14.4% (years ended Dec 2021 to Dec 2024).
- Going back by year, Goodwill was $26.91 million in the year ended Dec 31, 2023 (+46.9%), $18.32 million in the year ended Dec 31, 2022 (+58.5%) and $11.56 million in the year ended Dec 31, 2021.
- The five-year range for quarterly Goodwill is $7.89 million (the quarter ended Sep 30, 2021) to $26.54 million (the quarter ended Dec 31, 2023).
- Year-over-year, Goodwill increased in three of the last eight quarters, with an average decline of 5.0%.
- The fastest year-over-year change in Goodwill over five years came in the quarter ended Jun 30, 2023 (growth of 139.6%), and the weakest in the quarter ended Mar 31, 2025 (a decline of 34.2%).
- Business Quant data shows ZH's Goodwill at $17.64 million (quarter ended Jun 30, 2025), $17.41 million (quarter ended Mar 31, 2025) and $17.59 million (quarter ended Dec 31, 2024) in the three quarters before the quarter ended Sep 30, 2025.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Alphabet | 4,164.76 Bn | 3,922.28 Bn | 73.85 Bn |
| 2 | Meta Platforms | 1,823.40 Bn | 1,525.92 Bn | 49.47 Bn |
| 3 | Netflix | 288.27 Bn | 248.47 Bn | 6.52 Bn |
| 4 | Alibaba Group Holding | 252.72 Bn | 70.58 Bn | 15.11 Bn |
| 5 | Shopify | 186.52 Bn | 163.71 Bn | 1.71 Bn |
| 6 | Uber Technologies | 139.11 Bn | 111.09 Bn | 6.38 Bn |
| 7 | Booking Holdings | 123.13 Bn | 56.18 Bn | - |
| 8 | PDD Holdings | 111.72 Bn | -140.21 Bn | 9.45 Bn |
| 9 | AppLovin | 103.35 Bn | 93.38 Bn | 1.70 Bn |
| 10 | Zhihu | 310.41 Mn | -1.96 Bn | 57.98 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2025 | 17.75 Mn |
| Jun 30, 2025 | 17.64 Mn |
| Mar 31, 2025 | 17.41 Mn |
| Dec 31, 2024 | 17.59 Mn |
| Sep 30, 2024 | 18.00 Mn |
| Jun 30, 2024 | 17.39 Mn |
| Mar 31, 2024 | 26.46 Mn |
| Dec 31, 2023 | 26.54 Mn |
| Sep 30, 2023 | 26.19 Mn |
| Jun 30, 2023 | 26.35 Mn |
| Mar 31, 2023 | 18.40 Mn |
| Dec 31, 2022 | 17.76 Mn |
| Sep 30, 2022 | 17.76 Mn |
| Jun 30, 2022 | 11.00 Mn |
| Mar 31, 2022 | 11.62 Mn |
| Dec 31, 2021 | 11.52 Mn |
| Sep 30, 2021 | 7.89 Mn |
API Access
Zhihu Goodwill API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill&ticker=ZH&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill", "ticker": "ZH", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill&ticker=ZH&period=max&api_key=YOUR_API_KEY");
const data = await res.json();