Zhihu Inc. Insider Ownership | ZH

Insider Holdings by Owner

39.76Mn Shares

Insider Ownership Statistics

as of 30 Sep, 2026

Insider Ownership

49.69%

▲+46.06% pp QoQ

Shares Held by Insiders

39.76Mn

filed for Sep 2026

▲+1,267.62% QoQ

Shares Outstanding

80.01Mn

80,014,550 shares

Direct Holdings

2.91Mn

Indirect: 36.85Mn

Net Shares Traded (QoQ)

+36.85Mn

net buying in Sep 2026

Insiders Holding Shares

4

with Form 4 holdings on file

Shares Owned by Insiders

Shares held % of outstanding

Latest —

Average ownership —

Peak ownership —

Shares Purchased/Sold by Insiders

Bought Sold

Latest quarter —

Net over range —

Buying quarters —

Insider Ownership Summary

Updated Oct 11, 2026

In the last 12 months, insiders at Zhihu made open-market sales of $1,026 (360 shares) and bought no shares on the open market.

Li-Lan Cheng (Director) was ZH's largest open-market seller in the past 12 months, with $1,026 of sales (360 shares); the latest was on June 5, 2026.
Away from the open market, ZH insiders received 363.87K shares in stock awards over the last 12 months.
Per Business Quant, ZH insiders together hold 39.76Mn shares based on their latest Form 4 filings.
Direct holdings account for 2.91Mn shares (7.31%) of ZH's insider total, and indirect holdings through trusts, partnerships and family members for 36.85Mn shares (92.69%).
Per Business Quant, 4 insiders of ZH hold shares, counting officers, directors and 10% owners who have filed a Form 4 in the past two years.
Zhihu's three biggest insider holders are Yuan Zhou (Chief Executive Officer, 36.85Mn shares), Han Wang (Chief Financial Officer, 2.83Mn shares) and Hope Ni (Director, 43.87K shares), based on their latest Form 4 filings.
Of the shares held by ZH insiders, 92.69% belong to Yuan Zhou.
Institutions accounted for 15.76% of ZH's outstanding shares in Q2 2026.
In the past year, 5 insiders of Zhihu submitted 5 Form 4 filings reporting trades, awards or other transactions.
The insider holdings and trades above for Zhihu reflect Form 4 filings through July 30, 2026.

Form 4 Holdings

Insiders Holding ZH

Insiders 4

Shares held 39.76Mn

Of outstanding 49.69%

#	Insider	Position	Direct	Indirect	Total	Share of Insiders	Last Filed
1	Yuan Zhou	Chief Executive Officer	0	36,854,578	36,854,578	92.7%	30 Jul, 2026
2	Han Wang	Chief Financial Officer	2,830,000	0	2,830,000	7.1%	21 Apr, 2026
3	Hope Ni	Director	43,867	0	43,867	0.1%	12 Jun, 2026
4	Li-Lan Cheng	Director	33,507	0	33,507	0.1%	12 Jun, 2026

Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.

Form 4 Filings

9 Insider Transactions

Source SEC Form 4

Latest quarter Sep 2026

Date	Insider	Position	Transaction	Shares	Price	Value	Shares Held After	Ownership
28 Jul, 2026	Yuan Zhou	Chief Executive Officer	Acquired J	371,436	$0.00	$0	21,992,259	Indirect
28 Jul, 2026	Yuan Zhou	Chief Executive Officer	Disposed J	371,436	$0.00	$0	14,862,319	Indirect
27 May, 2026	Hope Ni	Director	Acquired A	33,867	$0.01	$339	43,867	Direct
05 Jun, 2026	Derek Chen	Director	Acquired A	135,468	$0.01	$1.35K	135,468	Direct
27 May, 2026	Li-Lan Cheng	Director	Acquired A	33,867	$0.01	$339	33,867	Direct
27 May, 2026	Hope Ni	Director	Disposed M	33,867	$0.01	$339	101,601	Direct
05 Jun, 2026	Li-Lan Cheng	Director	Acquired S	360	$2.85	$1.03K	33,507	Direct
27 May, 2026	Li-Lan Cheng	Director	Disposed M	33,867	$0.01	$339	101,601	Direct
17 Apr, 2026	Han Wang	Chief Financial Officer	Acquired A	330,000	$0.01	$3.30K	2,830,000	Direct

Zhihu ZH Insider Ownership