Wayfair (W) FCF Margin (2014 - 2026)
Wayfair's (W) quarterly FCF Margin came in at 9.49% in Q2 2026, up 149.0% year-over-year from 3.81% in Q2 2025, and up 461.29% quarter-over-quarter from 2.63% in Q1 2026.
Wayfair (W) FCF Margin (2014 - 2026) Analysis & Trends
Wayfair (W) has reported FCF Margin for 13 consecutive years, with 9.49% the latest figure, recorded in Q2 2026.
- On a quarterly basis, FCF Margin rose 149.0% year-over-year to 9.49% in Q2 2026; TTM through Jun 2026 was 4.36%, a 158.0% increase from a year earlier, with the FY2025 full-year figure at 3.72%, up 167.0% from the prior year.
- FCF Margin was 9.49% for Q2 2026 at Wayfair, up from 2.63% in the prior quarter.
- Over five years, FCF Margin peaked at 9.49% in Q2 2026 and troughed at 16.69% in Q3 2022.
- A 5-year average of 0.24% and a median of 2.32% in 2022 frame the typical range for FCF Margin.
- Across the five-year window, FCF Margin plunged 1323 bps in 2022 and surged 1978 bps in 2023, its largest moves.
- Over 5 years, FCF Margin stood at 1.55% in 2022, then surged by 130 bps to 3.56% in 2023, then advanced by 28 bps to 4.55% in 2024, then increased by 17 bps to 5.3% in 2025, then soared by 79 bps to 9.49% in 2026.
- The last three FCF Margin figures came in at 9.49% (Q2 2026), 2.63% (Q1 2026), and 5.3% (Q4 2025), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | FCF Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Amazon Com | 2,735.76 Bn | 2,612.77 Bn | 198.88 Bn | -7.06% |
| 2 | JD.com | 32.66 Bn | 9.40 Bn | 16.50 Bn | 6.45% |
| 3 | Coupang | 25.61 Bn | 19.50 Bn | 2.49 Bn | 0.56% |
| 4 | Wayfair | 13.93 Bn | 12.79 Bn | 1.05 Bn | 9.49% |
| 5 | GigaCloud Technology | 3.80 Bn | 3.42 Bn | 105.56 Mn | 10.96% |
| 6 | Pattern | 3.04 Bn | 2.69 Bn | 384.36 Mn | 0.43% |
| 7 | Yunji | 1.88 Bn | 1.86 Bn | - | - |
| 8 | Revolve | 1.47 Bn | 1.13 Bn | 196.67 Mn | -3.18% |
| 9 | ATRenew | 632.36 Mn | 371.23 Mn | -705.59 Mn | - |
| 10 | Stitch Fix | 398.30 Mn | 211.49 Mn | 148.84 Mn | 1.92% |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 9.49% |
| Mar 31, 2026 | -2.63% |
| Dec 31, 2025 | 5.30% |
| Sep 30, 2025 | 4.11% |
| Jun 30, 2025 | 8.00% |
| Mar 31, 2025 | -3.77% |
| Dec 31, 2024 | 4.55% |
| Sep 30, 2024 | 1.11% |
| Jun 30, 2024 | 7.35% |
| Mar 31, 2024 | -5.83% |
| Dec 31, 2023 | 3.56% |
| Sep 30, 2023 | 3.09% |
| Jun 30, 2023 | 5.68% |
| Mar 31, 2023 | -6.52% |
| Dec 31, 2022 | 1.55% |
| Sep 30, 2022 | -16.69% |
| Jun 30, 2022 | -5.12% |
| Mar 31, 2022 | -8.89% |
| Dec 31, 2021 | 2.03% |
| Sep 30, 2021 | -5.13% |
Wayfair FCF Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=fcf-margin&ticker=W&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "fcf-margin", "ticker": "W", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=fcf-margin&ticker=W&period=max&api_key=YOUR_API_KEY");
const data = await res.json();