VPR Brands (VPRB) Return on Sales [ROS] (2020 - 2026)
VPR Brands (VPRB) posted Return on Sales [ROS] of -47.25% for Q2 2026, down 20.67 percentage points from -26.58% a year earlier but up 32.82 percentage points from the prior quarter.
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Analysis
VPR Brands (VPRB) Return on Sales [ROS] (2020 - 2026) Analysis & Trends
For the trailing twelve months through Jun 30, 2026, Return on Sales [ROS] at VPR Brands was -58.14%, down 23.21 percentage points year-over-year; for FY2025, it was -40.37%, down 16.23 percentage points from FY2024.
- Annual Return on Sales [ROS] shows a five-year change of -39.95 percentage points (FY2020 to FY2025).
- In prior years, VPR Brands' Return on Sales [ROS] was -24.14% in FY2024 (-51.25 pp), 27.11% in FY2023 (+30.98 pp), -3.87% in FY2022 (-7.11 pp) and 3.24% in FY2021 (+3.67 pp).
- Quarterly Return on Sales [ROS] has run from a low of -80.07% in Q1 2026 to a high of 68.84% in Q3 2023 over five years.
- On a year-over-year basis, Return on Sales [ROS] has declined in each of the last 11 quarters, with an average year-over-year change of -30.26 percentage points over the last eight quarters.
- The strongest year-over-year quarter for Return on Sales [ROS] in the past five years was Q3 2023, with a gain of 68.27 percentage points; the weakest was Q3 2024, with a drop of 98.24 percentage points.
- According to Business Quant data, Return on Sales [ROS] for the three prior quarters was -80.07% (Q1 2026), -60.31% (Q4 2025) and -49.60% (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROS (Qtr) |
|---|---|---|---|---|---|
| 1 | Philip Morris International | 292.24 Bn | 273.81 Bn | 7.66 Bn | 40.48% |
| 2 | British American Tobacco p.l.c | 121.70 Bn | 100.85 Bn | - | - |
| 3 | Altria | 112.46 Bn | 98.66 Bn | 3.82 Bn | 51.32% |
| 4 | Curaleaf Holdings | 2.67 Bn | 2.27 Bn | 169.91 Mn | 1.24% |
| 5 | RLX Technology | 2.65 Bn | -916.64 Mn | 52.74 Mn | 12.86% |
| 6 | Trulieve Cannabis | 2.06 Bn | 674.09 Mn | 162.29 Mn | -136.75% |
| 7 | Green Thumb Industries | 1.30 Bn | 155.26 Mn | 137.87 Mn | 6.51% |
| 8 | Cronos | 1.19 Bn | -2.03 Bn | 28.45 Mn | 10.49% |
| 9 | Turning Point Brands | 1.12 Bn | 246.72 Mn | 93.70 Mn | 11.69% |
| 10 | VPR Brands | 7.34 Mn | 1.85 Mn | 161,075.00 | -47.25% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | -47.25% |
| Mar 31, 2026 | -80.07% |
| Dec 31, 2025 | -60.31% |
| Sep 30, 2025 | -49.60% |
| Jun 30, 2025 | -26.58% |
| Mar 31, 2025 | -29.52% |
| Dec 31, 2024 | -57.81% |
| Sep 30, 2024 | -29.40% |
| Jun 30, 2024 | -12.96% |
| Mar 31, 2024 | -11.19% |
| Dec 31, 2023 | -39.85% |
| Sep 30, 2023 | 68.84% |
| Jun 30, 2023 | 33.63% |
| Mar 31, 2023 | 3.86% |
| Dec 31, 2022 | -0.89% |
| Sep 30, 2022 | 0.57% |
| Jun 30, 2022 | -10.09% |
| Mar 31, 2022 | -8.47% |
| Dec 31, 2021 | -11.54% |
| Sep 30, 2021 | 2.90% |
API Access
VPR Brands Return on Sales [ROS] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=VPRB&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-sales-[ros]", "ticker": "VPRB", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-sales-%5Bros%5D&ticker=VPRB&period=max&api_key=YOUR_API_KEY");
const data = await res.json();