Taboola.com (TBLA) Goodwill & Intangibles (2020 - 2026)
Taboola.com (TBLA) reported Goodwill & Intangibles of $558.51 million for Q2 2026, down 5.9% from $593.5 million a year earlier and down 0.5% from the prior quarter.
Taboola.com (TBLA) Goodwill & Intangibles (2020 - 2026) Analysis & Trends
At the end of FY2025, Taboola.com posted Goodwill & Intangibles of $569.86 million, down 8.2% from FY2024.
- Goodwill & Intangibles has declined for four consecutive years, though with a five-year compound annual growth rate of 89.8% (FY2020 to FY2025).
- By year, Goodwill & Intangibles came in at $621 million in FY2024 (-8.8%), $681.19 million in FY2023 (-8.6%), $745.03 million in FY2022 (-7.0%) and $801.3 million in FY2021.
- The Q2 2026 figure ranks as the lowest quarterly Goodwill & Intangibles since Q4 2020.
- Year over year, Goodwill & Intangibles has now declined in each of the last 11 quarters, with an average decline of 8.2% over the last eight quarters.
- The year-over-year decline in Goodwill & Intangibles has ranged between 5.9% (Q2 2026) and 9.0% (Q3 2024) over the last five years.
- Per Business Quant data, the three quarters before Q2 2026 came in at $561.47 million (Q1 2026), $569.86 million (Q4 2025) and $580.94 million (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Alphabet | 3,938.56 Bn | 3,696.09 Bn | 73.85 Bn |
| 2 | Meta Platforms | 1,642.82 Bn | 1,345.34 Bn | 49.47 Bn |
| 3 | Netflix | 275.09 Bn | 236.38 Bn | 6.80 Bn |
| 4 | Alibaba Group Holding | 232.68 Bn | 46.45 Bn | 15.11 Bn |
| 5 | Shopify | 219.03 Bn | 196.21 Bn | 1.71 Bn |
| 6 | Uber Technologies | 138.17 Bn | 109.97 Bn | 6.38 Bn |
| 7 | Booking Holdings | 120.82 Bn | 53.87 Bn | - |
| 8 | Spotify Technology | 118.21 Bn | 75.13 Bn | 1.89 Bn |
| 9 | PDD Holdings | 110.46 Bn | -133.31 Bn | 9.45 Bn |
| 10 | Taboola.com | 949.92 Mn | 430.25 Mn | 139.48 Mn |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 558.51 Mn |
| Mar 31, 2026 | 561.47 Mn |
| Dec 31, 2025 | 569.86 Mn |
| Sep 30, 2025 | 580.94 Mn |
| Jun 30, 2025 | 593.50 Mn |
| Mar 31, 2025 | 607.25 Mn |
| Dec 31, 2024 | 621.00 Mn |
| Sep 30, 2024 | 634.42 Mn |
| Jun 30, 2024 | 649.50 Mn |
| Mar 31, 2024 | 665.25 Mn |
| Dec 31, 2023 | 681.19 Mn |
| Sep 30, 2023 | 697.17 Mn |
| Jun 30, 2023 | 713.15 Mn |
| Mar 31, 2023 | 729.11 Mn |
| Dec 31, 2022 | 745.03 Mn |
| Dec 31, 2021 | 801.30 Mn |
| Dec 31, 2020 | 23.11 Mn |
Taboola.com Goodwill & Intangibles API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=TBLA&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill-and-intangibles", "ticker": "TBLA", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=goodwill-and-intangibles&ticker=TBLA&period=max&api_key=YOUR_API_KEY");
const data = await res.json();