Growth Metrics

Snap (SNAP) Goodwill (2016 - 2026)

Snap has reported Goodwill over the past 10 years, most recently at $1.7 billion for Q4 2025.

  • For Q4 2025, Goodwill rose 1.83% year-over-year to $1.7 billion; the TTM value through Dec 2025 reached $1.7 billion, up 1.83%, while the annual FY2025 figure was $1.7 billion, 1.83% up from the prior year.
  • Goodwill for Q4 2025 was $1.7 billion at Snap, roughly flat from $1.7 billion in the prior quarter.
  • Over five years, Goodwill peaked at $1.7 billion in Q2 2025 and troughed at $88.1 million in Q1 2021.
  • A 5-year average of $1.6 billion and a median of $1.7 billion in 2024 define the central range for Goodwill.
  • Biggest five-year swings in Goodwill: tumbled 88.35% in 2021 and later skyrocketed 1766.84% in 2022.
  • Year by year, Goodwill stood at $1.6 billion in 2021, then grew by 3.63% to $1.6 billion in 2022, then increased by 2.78% to $1.7 billion in 2023, then decreased by 0.12% to $1.7 billion in 2024, then grew by 1.83% to $1.7 billion in 2025.
  • Business Quant data shows Goodwill for SNAP at $1.7 billion in Q4 2025, $1.7 billion in Q3 2025, and $1.7 billion in Q2 2025.