Growth Metrics

Snap (SNAP) Goodwill (2016 - 2025)

Snap's Goodwill history spans 10 years, with the latest figure at $1.7 billion for Q4 2025.

  • For Q4 2025, Goodwill rose 1.83% year-over-year to $1.7 billion; the TTM value through Dec 2025 reached $1.7 billion, up 1.83%, while the annual FY2025 figure was $1.7 billion, 1.83% up from the prior year.
  • Goodwill reached $1.7 billion in Q4 2025 per SNAP's latest filing, roughly flat from $1.7 billion in the prior quarter.
  • In the past five years, Goodwill ranged from a high of $1.7 billion in Q2 2025 to a low of $88.1 million in Q1 2021.
  • Average Goodwill over 5 years is $1.6 billion, with a median of $1.7 billion recorded in 2024.
  • Peak YoY movement for Goodwill: crashed 88.35% in 2021, then surged 1766.84% in 2022.
  • A 5-year view of Goodwill shows it stood at $1.6 billion in 2021, then rose by 3.63% to $1.6 billion in 2022, then grew by 2.78% to $1.7 billion in 2023, then dropped by 0.12% to $1.7 billion in 2024, then rose by 1.83% to $1.7 billion in 2025.
  • Per Business Quant, the three most recent readings for SNAP's Goodwill are $1.7 billion (Q4 2025), $1.7 billion (Q3 2025), and $1.7 billion (Q2 2025).