ServiceNow (NOW) Tax Rate (2011 - 2026)
ServiceNow (NOW) recorded Tax Rate of 25.14% in Q3 2026, down 2.53 percentage points from 27.67% a year earlier and down 6.83 percentage points from the prior quarter.
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Analysis
ServiceNow (NOW) Tax Rate (2011 - 2026) Analysis & Trends
On a TTM basis, ServiceNow's Tax Rate came in at 28.54% as of Sep 30, 2026, up 7.83 percentage points year-over-year; for FY2025, it was 22.69%, up 4.68 percentage points from FY2024.
- Annual Tax Rate has a five-year change of +2.02 percentage points (FY2020 to FY2025).
- Across earlier years, Tax Rate came in at 18.01% in FY2024, 18.55% in FY2022 (+10.92 pp) and 7.63% in FY2021 (-13.04 pp).
- The Q3 2026 figure is the lowest quarterly Tax Rate since Q2 2025.
- On a year-over-year basis, Tax Rate rose in five of the last eight quarters, with an average year-over-year change of +5.26 percentage points.
- Peak year-over-year performance for Tax Rate in the last five years was a gain of 14.22 percentage points in Q3 2022, against a drop of 5.41 percentage points in Q1 2022 at the low end.
- Per Business Quant, the preceding three quarters came in at 31.96% (Q2 2026), 30.31% (Q1 2026) and 25.88% (Q4 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Tax Rate (Qtr) |
|---|---|---|---|---|---|
| 1 | Palantir Technologies | 413.65 Bn | 378.59 Bn | 1.93 Bn | 1.18% |
| 2 | Oracle | 374.28 Bn | 246.84 Bn | - | 15.11% |
| 3 | Sap Se | 294.90 Bn | 222.88 Bn | 8.64 Bn | - |
| 4 | Salesforce | 186.99 Bn | 142.87 Bn | 8.70 Bn | 22.54% |
| 5 | Automatic Data Processing | 120.08 Bn | 106.87 Bn | 2.53 Bn | 22.66% |
| 6 | ServiceNow | 113.02 Bn | 92.28 Bn | 2.90 Bn | 25.14% |
| 7 | Intuit | 95.72 Bn | 75.07 Bn | 3.44 Bn | 32.78% |
| 8 | Relx | 74.73 Bn | 73.84 Bn | - | - |
| 9 | Strategy | 57.35 Bn | 44.49 Bn | 89.63 Mn | 6.73% |
| 10 | Thomson Reuters | 52.16 Bn | 48.13 Bn | - | - |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 25.14% |
| Jun 30, 2026 | 31.96% |
| Mar 31, 2026 | 30.31% |
| Dec 31, 2025 | 25.88% |
| Sep 30, 2025 | 27.67% |
| Jun 30, 2025 | 18.26% |
| Mar 31, 2025 | 17.12% |
| Dec 31, 2024 | 17.06% |
| Sep 30, 2024 | 16.28% |
| Jun 30, 2024 | 21.56% |
| Mar 31, 2024 | 18.35% |
| Dec 31, 2023 | 14.99% |
| Sep 30, 2023 | 19.06% |
| Mar 31, 2023 | 20.21% |
| Dec 31, 2022 | 18.03% |
| Sep 30, 2022 | 21.57% |
| Jun 30, 2022 | 31.03% |
| Mar 31, 2022 | 11.76% |
| Dec 31, 2021 | 18.75% |
| Sep 30, 2021 | 7.35% |
API Access
ServiceNow Tax Rate API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=tax-rate&ticker=NOW&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "tax-rate", "ticker": "NOW", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=tax-rate&ticker=NOW&period=max&api_key=YOUR_API_KEY");
const data = await res.json();