ServiceNow (NOW) Goodwill & Intangibles (2012 - 2026)

ServiceNow's (NOW) quarterly Goodwill & Intangibles came in at $13.6 billion in Q2 2026, up 549.4% YoY from $2.1 billion in Q2 2025, and up 126.21% on a QoQ basis from $6.0 billion in Q1 2026.

ServiceNow (NOW) Goodwill & Intangibles (2012 - 2026) Analysis & Trends

ServiceNow (NOW) has 15 years of Goodwill & Intangibles data on file, last reported at $13.6 billion in Q2 2026.

  • Quarterly Goodwill & Intangibles rose 549.4% year-over-year to $13.6 billion in Q2 2026, while the trailing twelve-month figure through Jun 2026 was $13.6 billion (up 549.4% YoY) and the FY2025 annual result came in at $4.7 billion, up 217.07% from the prior year.
  • Goodwill & Intangibles advanced to $13.6 billion in Q2 2026, from $6.0 billion in the prior quarter.
  • In the past five years, Goodwill & Intangibles ranged from a high of $13.6 billion in Q2 2026 to a low of $1.0 billion in Q2 2023.
  • A 5-year average of $2.5 billion and a median of $1.5 billion in 2023 frame the typical range for Goodwill & Intangibles.
  • Annual changes were most pronounced in 2023 — Goodwill & Intangibles retreated 4.53% — and 2026, when it surged 549.4%.
  • Tracing NOW's Goodwill & Intangibles over 5 years: stood at $1.1 billion in 2022, then jumped by 37.78% to $1.5 billion in 2023, then grew by 1.86% to $1.5 billion in 2024, then surged by 217.07% to $4.7 billion in 2025, then soared by 189.81% to $13.6 billion in 2026.
  • The last three Goodwill & Intangibles figures came in at $13.6 billion (Q2 2026), $6.0 billion (Q1 2026), and $4.7 billion (Q4 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Sap Se 255.48 Bn 234.41 Bn 16.51 Bn
2 Shopify 198.95 Bn 194.00 Bn 1.71 Bn
3 Salesforce 160.70 Bn 148.86 Bn 8.56 Bn
4 Uber Technologies 154.94 Bn 149.73 Bn 6.38 Bn
5 ServiceNow 128.25 Bn 123.58 Bn 2.82 Bn
6 Snowflake 114.00 Bn 111.05 Bn 926.45 Mn
7 Automatic Data Processing 108.58 Bn 104.35 Bn 2.51 Bn
8 Adobe 105.34 Bn 99.72 Bn 5.90 Bn
9 Intuit 94.55 Bn 87.77 Bn 7.24 Bn
10 Datadog 91.70 Bn 86.71 Bn 881.34 Mn

Historic Data

Download Data
DateValue
Jun 30, 2026 13.62 Bn
Mar 31, 2026 6.02 Bn
Dec 31, 2025 4.70 Bn
Sep 30, 2025 2.21 Bn
Jun 30, 2025 2.10 Bn
Mar 31, 2025 1.54 Bn
Dec 31, 2024 1.48 Bn
Sep 30, 2024 1.51 Bn
Jun 30, 2024 1.46 Bn
Mar 31, 2024 1.45 Bn
Dec 31, 2023 1.46 Bn
Sep 30, 2023 1.45 Bn
Jun 30, 2023 1.01 Bn
Mar 31, 2023 1.04 Bn
Dec 31, 2022 1.06 Bn
Sep 30, 2022 1.03 Bn
Jun 30, 2022 1.06 Bn
Mar 31, 2022 1.04 Bn
Dec 31, 2021 1.06 Bn
Sep 30, 2021 1.07 Bn