MediaAlpha, Inc. (MAX) EBT Margin (2019 - 2026)

MediaAlpha has disclosed EBT Margin across 8 years of filings, most recently posting 6.63% for Q1 2026.

• In Q1 2026, EBT Margin rose 753.0% year-over-year to 6.63%; the TTM figure through Mar 2026 stood at 7.6% (down 986.0% YoY), while the FY2025 annual figure was 9.97%, down 1269.0% from the prior year.
• EBT Margin climbed to 6.63% in Q1 2026, from 35.77% in the prior quarter.
• Over the last five years, EBT Margin for MAX reached as high as 6.63% in Q1 2026 and fell as low as 35.77% in Q4 2025.
• The 5-year median for EBT Margin is 3.49% (2023), against an average of 7.85%.
• Annual changes were most pronounced in 2024 — EBT Margin jumped 2964 bps — and 2025, when it plunged 3851 bps.
• A 5-year view of EBT Margin shows it stood at 1.84% in 2022, then tumbled by 89 bps to 3.49% in 2023, then jumped by 178 bps to 2.73% in 2024, then slumped by 1409 bps to 35.77% in 2025, then soared by 119 bps to 6.63% in 2026.
• According to Business Quant data, EBT Margin over the past three periods registered 6.63%, 35.77%, and 5.77% for Q1 2026, Q4 2025, and Q3 2025 respectively.