MediaAlpha (MAX) EBT Margin (2019 - 2026)

MediaAlpha (MAX) reported EBT Margin of 6.63% for Q1 2026, up 753.0% year-over-year from 0.78% in Q1 2025, and up 118.53% quarter-over-quarter from 35.77% in Q4 2025.

MediaAlpha (MAX) EBT Margin (2019 - 2026) Analysis & Trends

MediaAlpha (MAX) has 8 years of EBT Margin data on file, last reported at 6.63% in Q1 2026.

  • EBT Margin for Q1 2026 came in at 6.63%, up 753.0% year-over-year; the trailing twelve-month figure through Mar 2026 was 7.6% (down 986.0% YoY), and the FY2025 annual result was 9.97%, down 1269.0% from the prior year.
  • EBT Margin grew to 6.63% in Q1 2026 per MAX's latest filing, from 35.77% in the prior quarter.
  • Over five years, EBT Margin peaked at 6.63% in Q1 2026 and troughed at 35.77% in Q4 2025.
  • A 5-year average of 7.85% and a median of 3.49% in 2023 frame the typical range for EBT Margin.
  • The sharpest annual moves came in 2024 and 2025: EBT Margin jumped 2964 bps in 2024, then slumped 3851 bps in 2025.
  • A 5-year view of EBT Margin shows it stood at 1.84% in 2022, then sank by 89 bps to 3.49% in 2023, then jumped by 178 bps to 2.73% in 2024, then plunged by 1409 bps to 35.77% in 2025, then soared by 119 bps to 6.63% in 2026.
  • Business Quant data shows MAX's EBT Margin at 6.63% in Q1 2026, 35.77% in Q4 2025, and 5.77% in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) EBT Margin (Qtr)
1 Nebius 1,913,603.98 Bn 1,913,603.98 Bn 295.20 Mn 154.24%
2 Alphabet 4,425.33 Bn 4,209.71 Bn 102.29 Bn 70.44%
3 Meta Platforms 1,502.66 Bn 1,421.48 Bn 46.09 Bn 38.63%
4 Spotify Technology 119.69 Bn 109.44 Bn 1.75 Bn 20.67%
5 Reddit 33.22 Bn 30.45 Bn 511.94 Mn 31.01%
6 Pinterest 13.64 Bn 12.34 Bn 768.96 Mn -6.30%
7 Kanzhun 13.02 Bn 10.92 Bn 255.62 Bn 68.87%
8 Snap 9.72 Bn 6.90 Bn 1.29 Bn -5.61%
9 Zillow 8.26 Bn 7.48 Bn 519.00 Mn 6.78%
10 MediaAlpha 506.52 Mn 449.46 Mn 304.68 Mn 6.63%

Historic Data

Download Data
DateValue
Mar 31, 2026 6.63%
Dec 31, 2025 -35.77%
Sep 30, 2025 5.77%
Jun 30, 2025 -8.83%
Mar 31, 2025 -0.90%
Dec 31, 2024 2.73%
Sep 30, 2024 4.71%
Jun 30, 2024 2.55%
Mar 31, 2024 -1.16%
Dec 31, 2023 -3.49%
Sep 30, 2023 -24.94%
Jun 30, 2023 -23.39%
Mar 31, 2023 -12.99%
Dec 31, 2022 -1.84%
Sep 30, 2022 -24.46%
Jun 30, 2022 -12.00%
Mar 31, 2022 -6.10%
Dec 31, 2021 -4.12%
Sep 30, 2021 -1.40%
Jun 30, 2021 -0.32%