AppLovin (APP) EBT Margin (2020 - 2026)
AppLovin's (APP) quarterly EBT Margin came in at 78.26% in Q2 2026, up 803.0% year-over-year from 8.67% in Q2 2025, and up 0.74% quarter-over-quarter from 77.69% in Q1 2026.
Analysis
AppLovin (APP) EBT Margin (2020 - 2026) Analysis & Trends
AppLovin (APP) has reported EBT Margin for 7 consecutive years, with 78.26% the latest figure, recorded in Q2 2026.
- On a quarterly basis, EBT Margin rose 803.0% year-over-year to 78.26% in Q2 2026; TTM through Jun 2026 was 76.31%, a 1326.0% increase from a year earlier, with the FY2025 full-year figure at 72.12%, up 2213.0% from the prior year.
- EBT Margin was 78.26% for Q2 2026 at AppLovin, up from 77.69% in the prior quarter.
- Over five years, EBT Margin peaked at 78.26% in Q2 2026 and troughed at 61.45% in Q4 2023.
- A 5-year average of 30.77% and a median of 35.02% in 2024 frame the typical range for EBT Margin.
- Across the five-year window, EBT Margin plunged 5203 bps in 2023 and soared 11495 bps in 2024, its largest moves.
- Over 5 years, EBT Margin stood at 9.42% in 2022, then sank by 552 bps to 61.45% in 2023, then jumped by 187 bps to 53.5% in 2024, then jumped by 41 bps to 75.6% in 2025, then climbed by 4 bps to 78.26% in 2026.
- The last three EBT Margin figures came in at 78.26% (Q2 2026), 77.69% (Q1 2026), and 75.6% (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBT Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,988.57 Bn | 3,559.53 Bn | 73.85 Bn | 115.82% |
| 2 | AppLovin | 102.43 Bn | 99.38 Bn | 1.70 Bn | 78.26% |
| 3 | Trade Desk | 6.51 Bn | 5.03 Bn | 530.72 Mn | 15.82% |
| 4 | Magnite | 3.38 Bn | 3.05 Bn | 130.79 Mn | 13.25% |
| 5 | DoubleVerify Holdings | 2.06 Bn | 1.85 Bn | 161.31 Mn | 11.30% |
| 6 | Digital Turbine | 1.28 Bn | 1.24 Bn | - | - |
| 7 | Taboola.com | 1.03 Bn | 897.53 Mn | 139.48 Mn | 1.53% |
| 8 | Quinstreet | 1.02 Bn | 890.87 Mn | 49.81 Mn | 4.55% |
| 9 | Ibotta | 916.56 Mn | 768.39 Mn | 69.72 Mn | -0.60% |
| 10 | Mntn | 867.15 Mn | 629.87 Mn | 66.30 Mn | 11.10% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 78.26% |
| Mar 31, 2026 | 77.69% |
| Dec 31, 2025 | 75.60% |
| Sep 30, 2025 | 72.66% |
| Jun 30, 2025 | 70.23% |
| Mar 31, 2025 | 68.56% |
| Dec 31, 2024 | 53.50% |
| Sep 30, 2024 | 56.00% |
| Jun 30, 2024 | 44.71% |
| Mar 31, 2024 | 25.32% |
| Dec 31, 2023 | -61.45% |
| Sep 30, 2023 | 12.64% |
| Jun 30, 2023 | 12.77% |
| Mar 31, 2023 | -0.47% |
| Dec 31, 2022 | -9.42% |
| Sep 30, 2022 | 0.23% |
| Jun 30, 2022 | 2.24% |
| Mar 31, 2022 | -25.26% |
| Dec 31, 2021 | 3.61% |
| Sep 30, 2021 | 2.35% |