AppLovin (APP) EBT Margin (2020 - 2026)
AppLovin (APP) recorded EBT Margin of 79.82% in Q3 2026, up 7.16 percentage points from 72.66% a year earlier and up 1.56 percentage points from the prior quarter.
AppLovin (APP) EBT Margin (2020 - 2026) Analysis & Trends
On a TTM basis, AppLovin's EBT Margin came in at 77.99% as of Sep 30, 2026, up 10.92 percentage points year-over-year; for FY2025, it came in at 72.12%, up 22.13 percentage points from FY2024.
- Annual EBT Margin has increased for three straight years, with a five-year change of +81.48 percentage points (FY2020 to FY2025).
- Across earlier years, EBT Margin came in at 50.00% in FY2024 (+22.76 pp), 27.23% in FY2023 (+34.52 pp), -7.28% in FY2022 (-8.94 pp) and 1.66% in FY2021 (+11.01 pp).
- The Q3 2026 figure is the highest quarterly EBT Margin in data going back to Q1 2020.
- On a year-over-year basis, EBT Margin has increased for seven consecutive quarters, with an average year-over-year change of +18.83 percentage points over the last seven quarters.
- Peak year-over-year performance for EBT Margin in the last five years was a gain of 43.36 percentage points in Q3 2024, against a drop of 22.98 percentage points in Q1 2022 at the low end.
- Per Business Quant, the preceding three quarters came in at 78.26% (Q2 2026), 77.69% (Q1 2026) and 75.60% (Q4 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBT Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,555.16 Bn | 3,290.06 Bn | 76.16 Bn | 25.36% |
| 2 | Meta Platforms | 1,645.02 Bn | 1,309.54 Bn | 51.23 Bn | 20.13% |
| 3 | Netflix | 259.98 Bn | 221.27 Bn | 6.80 Bn | 33.53% |
| 4 | Alibaba Group Holding | 242.36 Bn | 241.21 Bn | - | - |
| 5 | Shopify | 192.37 Bn | 171.18 Bn | 1.78 Bn | 13.34% |
| 6 | Uber Technologies | 142.90 Bn | 113.72 Bn | 6.42 Bn | 5.79% |
| 7 | AppLovin | 130.75 Bn | 119.27 Bn | 1.94 Bn | 79.82% |
| 8 | Spotify Technology | 122.74 Bn | 105.49 Bn | - | - |
| 9 | Booking Holdings | 122.04 Bn | 55.79 Bn | - | 38.49% |
| 10 | PDD Holdings | 111.67 Bn | 111.67 Bn | - | - |
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 79.82% |
| Jun 30, 2026 | 78.26% |
| Mar 31, 2026 | 77.69% |
| Dec 31, 2025 | 75.60% |
| Sep 30, 2025 | 72.66% |
| Jun 30, 2025 | 70.23% |
| Mar 31, 2025 | 68.56% |
| Dec 31, 2024 | 53.50% |
| Sep 30, 2024 | 56.00% |
| Jun 30, 2024 | 44.71% |
| Mar 31, 2024 | 25.32% |
| Sep 30, 2023 | 12.64% |
| Jun 30, 2023 | 12.77% |
| Mar 31, 2023 | -0.47% |
| Dec 31, 2022 | -9.42% |
| Sep 30, 2022 | 0.23% |
| Jun 30, 2022 | 2.24% |
| Mar 31, 2022 | -25.26% |
| Dec 31, 2021 | 3.61% |
| Sep 30, 2021 | 2.35% |
AppLovin EBT Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=ebt-margin&ticker=APP&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "ebt-margin", "ticker": "APP", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=ebt-margin&ticker=APP&period=max&api_key=YOUR_API_KEY");
const data = await res.json();