Alphabet (GOOGL) EBT Margin (2014 - 2026)
Alphabet's EBT Margin came in at 115.82% for Q2 2026, up 80.63 percentage points from 35.19% a year earlier and up 45.38 percentage points from the prior quarter.
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Analysis
Alphabet (GOOGL) EBT Margin (2014 - 2026) Analysis & Trends
Over the trailing twelve months to Jun 30, 2026, Alphabet reported EBT Margin of 67.12%, up 29.51 percentage points year-over-year; for FY2025, it came in at 39.43%, up 5.20 percentage points from FY2024.
- EBT Margin has increased in each of the last three years, with a five-year change of +13.08 percentage points (FY2020 to FY2025).
- Going back by year, EBT Margin was 34.23% in FY2024 (+6.35 pp), 27.89% in FY2023 (+2.67 pp), 25.22% in FY2022 (-10.00 pp) and 35.22% in FY2021 (+8.88 pp).
- The Q2 2026 figure represents the highest quarterly EBT Margin in data going back to Q3 2014.
- Year-over-year, EBT Margin has increased for 13 consecutive quarters, with an average year-over-year change of +17.50 percentage points over the last eight quarters.
- The fastest year-over-year change in EBT Margin over five years came in Q2 2026 (a gain of 80.63 percentage points), and the weakest in Q3 2022 (a drop of 11.92 percentage points).
- Business Quant data shows GOOGL's EBT Margin at 70.44% (Q1 2026), 34.36% (Q4 2025) and 42.98% (Q3 2025) in the three quarters before Q2 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBT Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,624.96 Bn | 3,359.86 Bn | 76.16 Bn | 25.36% |
| 2 | Meta Platforms | 1,640.16 Bn | 1,304.68 Bn | 51.23 Bn | 20.13% |
| 3 | Netflix | 255.21 Bn | 216.51 Bn | 6.80 Bn | 33.53% |
| 4 | Alibaba Group Holding | 219.23 Bn | 41.30 Bn | 15.16 Bn | 8.29% |
| 5 | Shopify | 189.29 Bn | 174.44 Bn | 1.78 Bn | 13.34% |
| 6 | Uber Technologies | 142.08 Bn | 113.28 Bn | 6.42 Bn | 5.79% |
| 7 | AppLovin | 135.54 Bn | 124.07 Bn | 1.94 Bn | 79.82% |
| 8 | Spotify Technology | 126.14 Bn | 83.06 Bn | 1.89 Bn | 14.19% |
| 9 | Booking Holdings | 119.69 Bn | 53.43 Bn | - | 38.49% |
| 10 | PDD Holdings | 112.41 Bn | -131.65 Bn | 9.48 Bn | 36.73% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 25.36% |
| Jun 30, 2026 | 115.82% |
| Mar 31, 2026 | 70.44% |
| Dec 31, 2025 | 34.36% |
| Sep 30, 2025 | 42.98% |
| Jun 30, 2025 | 35.19% |
| Mar 31, 2025 | 46.31% |
| Dec 31, 2024 | 33.42% |
| Sep 30, 2024 | 35.92% |
| Jun 30, 2024 | 32.51% |
| Mar 31, 2024 | 35.16% |
| Dec 31, 2023 | 28.28% |
| Sep 30, 2023 | 27.64% |
| Jun 30, 2023 | 29.36% |
| Mar 31, 2023 | 26.09% |
| Dec 31, 2022 | 22.55% |
| Sep 30, 2022 | 23.49% |
| Jun 30, 2022 | 27.29% |
| Mar 31, 2022 | 27.84% |
| Dec 31, 2021 | 32.40% |
API Access
Alphabet EBT Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=ebt-margin&ticker=GOOGL&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "ebt-margin", "ticker": "GOOGL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=ebt-margin&ticker=GOOGL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();