Hubspot (HUBS) Gross Margin (2013 - 2026)
Hubspot posted quarterly Gross Margin of 83.46% for Q1 2026, down 42.0% year-on-year from 143.9% in Q1 2025, and little changed on a QoQ basis from 83.74% in Q4 2025.
Hubspot (HUBS) has 14 years of Gross Margin data on file, last reported at 83.46% in Q1 2026.
- For the quarter ending Q1 2026, Gross Margin fell 42.0% year-over-year to 83.46%; the trailing twelve-month figure through Mar 2026 stood at 83.66% (down 117.0% YoY), and the FY2025 full-year result was 83.76%, down 127.0% from the prior year.
- Gross Margin for Q1 2026 stood at 83.46%, roughly flat from 83.74% in the prior quarter.
- Across five years, Gross Margin topped out at 85.3% in Q4 2024 and bottomed at 81.29% in Q2 2022.
- The 5-year median for Gross Margin is 83.94% (2025), against an average of 83.81%.
- The widest annual swing landed in 2022, when Gross Margin surged 364 bps; it then plunged 166 bps in 2025.
- A 5-year view of Gross Margin shows it stood at 84.24% in 2022, then rose by 1 bps to 84.97% in 2023, then advanced by 0 bps to 85.3% in 2024, then fell by 2 bps to 83.74% in 2025, then retreated by 0 bps to 83.46% in 2026.
- The last three Gross Margin figures came in at 83.46% (Q1 2026), 83.74% (Q4 2025), and 83.51% (Q3 2025), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Sap Se | 253.17 Bn | 235.20 Bn | 8.16 Bn | 72.98% |
| 2 | Salesforce | 171.07 Bn | 161.50 Bn | 8.69 Bn | 77.61% |
| 3 | Uber Technologies | 151.10 Bn | 150.06 Bn | 11.88 Bn | 89.96% |
| 4 | Shopify | 134.25 Bn | 128.50 Bn | 1.55 Bn | 48.77% |
| 5 | ServiceNow | 105.72 Bn | 100.54 Bn | 2.83 Bn | 75.07% |
| 6 | Cadence Design Systems | 101.64 Bn | 100.23 Bn | 1.26 Bn | 85.65% |
| 7 | Adobe | 100.35 Bn | 93.46 Bn | 5.73 Bn | 89.62% |
| 8 | Automatic Data Processing | 90.91 Bn | 87.68 Bn | 2.87 Bn | 48.28% |
| 9 | Intuit | 88.30 Bn | 81.52 Bn | 6.77 Bn | 79.05% |
| 10 | Hubspot | 10.60 Bn | 9.47 Bn | 735.30 Mn | 83.46% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 83.46% |
| Dec 31, 2025 | 83.74% |
| Sep 30, 2025 | 83.51% |
| Jun 30, 2025 | 83.94% |
| Mar 31, 2025 | 83.88% |
| Dec 31, 2024 | 85.30% |
| Sep 30, 2024 | 85.17% |
| Jun 30, 2024 | 85.01% |
| Mar 31, 2024 | 84.60% |
| Dec 31, 2023 | 84.97% |
| Sep 30, 2023 | 84.64% |
| Jun 30, 2023 | 83.94% |
| Mar 31, 2023 | 83.99% |
| Dec 31, 2022 | 84.24% |
| Sep 30, 2022 | 81.50% |
| Jun 30, 2022 | 81.29% |
| Mar 31, 2022 | 81.56% |
| Dec 31, 2021 | 80.60% |
| Sep 30, 2021 | 79.48% |
| Jun 30, 2021 | 79.77% |
| Mar 31, 2021 | 80.55% |
| Dec 31, 2020 | 81.24% |
| Sep 30, 2020 | 81.35% |
| Jun 30, 2020 | 80.96% |
| Mar 31, 2020 | 80.76% |
| Dec 31, 2019 | 80.68% |
| Sep 30, 2019 | 80.84% |
| Jun 30, 2019 | 80.92% |
| Mar 31, 2019 | 80.51% |
| Dec 31, 2018 | 81.00% |
| Sep 30, 2018 | 80.46% |
| Jun 30, 2018 | 79.73% |
| Mar 31, 2018 | 80.47% |
| Dec 31, 2017 | 80.24% |
| Sep 30, 2017 | 80.55% |
| Jun 30, 2017 | 79.13% |
| Mar 31, 2017 | 84.10% |
| Dec 31, 2016 | 77.91% |
| Sep 30, 2016 | 77.60% |
| Jun 30, 2016 | 76.61% |
| Mar 31, 2016 | 76.30% |
| Dec 31, 2015 | 74.20% |
| Sep 30, 2015 | 73.85% |
| Jun 30, 2015 | 73.75% |
| Mar 31, 2015 | 72.58% |
| Dec 31, 2014 | 70.93% |
| Sep 30, 2014 | 69.77% |
| Jun 30, 2014 | 69.44% |
| Mar 31, 2014 | 68.30% |
| Dec 31, 2013 | 64.83% |
| Sep 30, 2013 | 63.42% |