Hubspot (HUBS) Goodwill & Intangibles (2013 - 2026)

Hubspot (HUBS) posted Goodwill & Intangibles of $332.8 million for Q1 2026, down 34.13% on a QoQ basis from $505.2 million in Q4 2025, and up 12.39% year-over-year from $296.1 million in Q1 2025.

Hubspot (HUBS) Goodwill & Intangibles (2013 - 2026) Analysis & Trends

Hubspot's Goodwill & Intangibles history runs 14 years deep, the most recent figure standing at $332.8 million for Q1 2026.

  • Quarterly Goodwill & Intangibles rose 12.39% year-over-year to $332.8 million in Q1 2026, while the trailing twelve-month figure through Mar 2026 was $332.8 million (up 12.39% YoY) and the FY2025 annual result came in at $505.2 million, up 38.81% from the prior year.
  • Goodwill & Intangibles was $332.8 million for Q1 2026 at Hubspot, down from $505.2 million in the prior quarter.
  • Across five years, Goodwill & Intangibles topped out at $505.2 million in Q4 2025 and bottomed at $56.8 million in Q1 2022.
  • A 5-year average of $237.1 million and a median of $280.0 million in 2023 frame the typical range for Goodwill & Intangibles.
  • Annual changes were most pronounced in 2022 — Goodwill & Intangibles declined 26.68% — and 2024, when it soared 364.28%.
  • Hubspot's Goodwill & Intangibles stood at $110.0 million in 2022, then surged by 154.5% to $280.0 million in 2023, then soared by 30.0% to $364.0 million in 2024, then jumped by 38.81% to $505.2 million in 2025, then tumbled by 34.13% to $332.8 million in 2026.
  • Business Quant data shows HUBS's Goodwill & Intangibles at $332.8 million in Q1 2026, $505.2 million in Q4 2025, and $481.4 million in Q3 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr)
1 Sap Se 208.91 Bn 189.27 Bn 8.16 Bn
2 Full Truck Alliance 188.77 Bn 186.13 Bn -
3 Shopify 145.98 Bn 140.23 Bn 1.55 Bn
4 Uber Technologies 141.48 Bn 140.44 Bn 5.95 Bn
5 Salesforce 128.51 Bn 116.67 Bn 8.56 Bn
6 ServiceNow 98.38 Bn 93.20 Bn 2.82 Bn
7 Automatic Data Processing 97.56 Bn 94.34 Bn 2.87 Bn
8 Snowflake 91.55 Bn 88.59 Bn 926.45 Mn
9 Cadence Design Systems 89.91 Bn 88.50 Bn 1.41 Bn
10 Hubspot 9.97 Bn 8.28 Bn 735.30 Mn

Historic Data

Download Data
DateValue
Mar 31, 2026 332.79 Mn
Dec 31, 2025 505.25 Mn
Sep 30, 2025 481.45 Mn
Jun 30, 2025 314.76 Mn
Mar 31, 2025 296.09 Mn
Dec 31, 2024 363.99 Mn
Sep 30, 2024 318.99 Mn
Jun 30, 2024 210.99 Mn
Mar 31, 2024 293.22 Mn
Dec 31, 2023 279.99 Mn
Sep 30, 2023 142.62 Mn
Jun 30, 2023 133.01 Mn
Mar 31, 2023 63.16 Mn
Dec 31, 2022 110.02 Mn
Sep 30, 2022 62.61 Mn
Jun 30, 2022 64.65 Mn
Mar 31, 2022 56.76 Mn
Dec 31, 2021 57.64 Mn
Sep 30, 2021 85.39 Mn
Jun 30, 2021 59.43 Mn