KPIs & Operating Metrics(New)
Growth Metrics

Groupon (GRPN) EBIT Margin (2016 - 2025)

Groupon (GRPN) has disclosed EBIT Margin for 15 consecutive years, with 4.9% as the latest value for Q4 2025.

  • On a quarterly basis, EBIT Margin rose 287.0% to 4.9% in Q4 2025 year-over-year; TTM through Dec 2025 was 4.74%, a 296.0% increase, with the full-year FY2025 number at 4.74%, up 296.0% from a year prior.
  • EBIT Margin was 4.9% for Q4 2025 at Groupon, up from 1.79% in the prior quarter.
  • In the past five years, EBIT Margin ranged from a high of 12.82% in Q4 2023 to a low of 43.41% in Q2 2022.
  • A 5-year average of 5.24% and a median of 0.42% in 2021 define the central range for EBIT Margin.
  • Peak YoY movement for EBIT Margin: soared 5241bps in 2021, then plummeted -4266bps in 2022.
  • Groupon's EBIT Margin stood at 1.02% in 2021, then tumbled by -2268bps to 22.16% in 2022, then soared by 158bps to 12.82% in 2023, then plummeted by -84bps to 2.03% in 2024, then surged by 141bps to 4.9% in 2025.
  • Per Business Quant, the three most recent readings for GRPN's EBIT Margin are 4.9% (Q4 2025), 1.79% (Q3 2025), and 10.38% (Q2 2025).