Alphabet (GOOG) Tax Rate (2014 - 2026)
Alphabet's (GOOG) quarterly Tax Rate came in at 19.14% in Q2 2026, up 224.0% year-over-year from 5.91% in Q2 2025, and little changed quarter-over-quarter from 19.16% in Q1 2026.
Analysis
Alphabet (GOOG) Tax Rate (2014 - 2026) Analysis & Trends
Alphabet (GOOG) has reported Tax Rate for 13 consecutive years, with 19.14% the latest figure, recorded in Q2 2026.
- On a quarterly basis, Tax Rate rose 224.0% year-over-year to 19.14% in Q2 2026; TTM through Jun 2026 was 18.4%, a 115.0% increase from a year earlier, with the FY2025 full-year figure at 16.78%, up 34.0% from the prior year.
- Tax Rate was 19.14% for Q2 2026 at Alphabet, roughly flat from 19.16% in the prior quarter.
- Over five years, Tax Rate peaked at 20.55% in Q4 2022 and troughed at 7.11% in Q3 2023.
- A 5-year average of 16.12% and a median of 16.67% in 2024 frame the typical range for Tax Rate.
- Across the five-year window, Tax Rate sank 720 bps in 2023 and surged 993 bps in 2024, its largest moves.
- Over 5 years, Tax Rate stood at 20.55% in 2022, then slipped by 26 bps to 15.26% in 2023, then climbed by 16 bps to 17.7% in 2024, then tumbled by 33 bps to 11.92% in 2025, then surged by 61 bps to 19.14% in 2026.
- The last three Tax Rate figures came in at 19.14% (Q2 2026), 19.16% (Q1 2026), and 11.92% (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Tax Rate (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,184.93 Bn | 3,755.89 Bn | 73.85 Bn | 19.14% |
| 2 | AppLovin | 103.29 Bn | 100.24 Bn | 1.70 Bn | 15.87% |
| 3 | Trade Desk | 6.54 Bn | 5.05 Bn | 530.72 Mn | 43.06% |
| 4 | Magnite | 3.61 Bn | 3.27 Bn | 130.79 Mn | 24.27% |
| 5 | DoubleVerify Holdings | 2.08 Bn | 1.87 Bn | 161.31 Mn | 41.08% |
| 6 | Digital Turbine | 1.28 Bn | 1.24 Bn | - | - |
| 7 | Quinstreet | 991.48 Mn | 863.16 Mn | 49.81 Mn | -12.44% |
| 8 | Ibotta | 965.22 Mn | 817.04 Mn | 69.72 Mn | -131.58% |
| 9 | Taboola.com | 906.66 Mn | 773.61 Mn | 139.48 Mn | 40.80% |
| 10 | Mntn | 837.08 Mn | 599.80 Mn | 66.30 Mn | 26.63% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 19.14% |
| Mar 31, 2026 | 19.16% |
| Dec 31, 2025 | 11.92% |
| Sep 30, 2025 | 20.48% |
| Jun 30, 2025 | 16.91% |
| Mar 31, 2025 | 17.35% |
| Dec 31, 2024 | 17.70% |
| Sep 30, 2024 | 17.05% |
| Jun 30, 2024 | 14.27% |
| Mar 31, 2024 | 16.43% |
| Dec 31, 2023 | 15.26% |
| Sep 30, 2023 | 7.11% |
| Jun 30, 2023 | 16.14% |
| Mar 31, 2023 | 17.32% |
| Dec 31, 2022 | 20.55% |
| Sep 30, 2022 | 14.31% |
| Jun 30, 2022 | 15.84% |
| Mar 31, 2022 | 13.19% |
| Dec 31, 2021 | 15.41% |
| Sep 30, 2021 | 17.90% |