Alphabet GOOG Revenue Breakdown

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At close: Oct 9, 2026 · 4:00 PM EDT
Annual revenue breakdowns for Alphabet, fiscal 2013 to 2025, as reported in its filings.
Annual history

Alphabet Revenue by Segment

Years FY 2016–2025
Lines 4
FY 2025 Total $1,028.16B

Google Search Other was Alphabet’s largest segment in fiscal 2025, bringing in $673.60B of $1,028.16B (66%).

Alphabet revenue by segment, fiscal 2016 to 2025
Segment FY 2016 FY 2017 FY 2018 FY 2022 FY 2023 FY 2024 FY 2025
Google Search Other — — $594.25B $673.60B
Google Subscriptions, Platforms, & Devices $87.17B $104.06B $121.02B $144.09B
Google Network — — $91.08B $89.38B
Youtube Ads $87.73B $94.53B $108.44B $121.10B
Total $848.31B $912.16B $914.79B $1,028.16B
Totals include 5 discontinued lines from earlier reporting.

Alphabet revenue by segment: what the figures show

Alphabet brought in $1,028.16B from its four segments in fiscal 2025, the year ended December 31, 2025. That was up 12.4% from $914.79B in fiscal 2024. Google Search Other was the largest at $673.60B (65.5%), ahead of Google Subscriptions, Platforms, & Devices at $144.09B (14.0%) and Youtube Ads at $121.10B (11.8%). The remaining segment, Google Network, brought in $89.38B.

Compared with fiscal 2024, Google Subscriptions, Platforms, & Devices grew fastest, up 19.1% to $144.09B, while Google Network fell the most, down 1.9% to $89.38B.

Alphabet began breaking out Google Network in fiscal 2024, when it brought in $91.08B. Alphabet stopped reporting Google Advertising as a separate segment after fiscal 2023, when it brought in $713.57B.

Annual history

Alphabet Revenue by Geography

Years FY 2013–2025
Lines 3
FY 2025 Total $857.43B

United States was Alphabet’s largest region in fiscal 2025, bringing in $582.69B of $857.43B (68%).

Alphabet revenue by geography, fiscal 2013 to 2025
Geography FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
United States $404.44B $438.86B $511.34B $582.69B
Apac $141.07B $154.54B $170.45B $203.04B
Other Americas $50.93B $54.96B — $71.71B
Total $842.63B $921.47B $988.17B $857.43B
Totals include 3 discontinued lines from earlier reporting.

Alphabet revenue by geography: what the figures show

Alphabet brought in $857.43B from its three regions in fiscal 2025, the year ended December 31, 2025. That is less than the $1,028.16B it reports by segment, so these regions do not cover all of its revenue. United States was the largest at $582.69B (68.0%), ahead of Apac at $203.04B (23.7%) and Other Americas at $71.71B (8.4%).

Compared with fiscal 2024, Apac grew 19.1% to $203.04B and United States grew 14.0% to $582.69B. Some of that change comes from Alphabet regrouping its regions.

Alphabet stopped reporting Emea as a separate region after fiscal 2024, when it brought in $306.38B.

Annual history

Alphabet Revenue by Statement Business Segments

Years FY 2013–2025
Lines 2
FY 2025 Total $678.21B

Google Services was Alphabet’s largest segment in fiscal 2025, bringing in $673.60B of $678.21B (99%).

Alphabet revenue by statement business segments, fiscal 2013 to 2025
Statement Business Segments FY 2013 FY 2014 FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021 FY 2022 FY 2023 FY 2024 FY 2025
Google Services $487.35B $525.10B $594.25B $673.60B
Other Bets $3.20B $4.58B $4.94B $4.61B
Total $569.39B $628.94B $599.20B $678.21B
Totals include 2 discontinued lines from earlier reporting.

Alphabet revenue by statement business segments: what the figures show

Alphabet brought in $678.21B from its two segments in fiscal 2025, the year ended December 31, 2025. That is less than the $1,028.16B it reports by segment, so these segments do not cover all of its revenue. Google Services was the largest at $673.60B (99.3%), ahead of Other Bets at $4.61B (0.7%).

Alphabet stopped reporting Google Cloud as a separate segment after fiscal 2023, when it brought in $99.26B.

Questions

Alphabet Revenue Breakdown FAQ

How does Alphabet make money?

Alphabet (GOOG) reports its revenue by segment, by geography and by statement business segments. In fiscal 2025, Google Search Other was its largest segment, bringing in $673.60B (65.5% of the total), followed by Google Subscriptions, Platforms, & Devices at $144.09B (14.0%).

What is Alphabet's largest segment?

Google Search Other was Alphabet's largest segment in fiscal 2025, bringing in $673.60B, or 65.5% of the $1,028.16B total across its four segments.

What is Alphabet's largest region?

United States was Alphabet's largest region in fiscal 2025, bringing in $582.69B, or 68.0% of the $857.43B total across its three regions.

Which Alphabet segment is growing the fastest?

Among Alphabet's segments that make up at least 2% of revenue, Google Subscriptions, Platforms, & Devices grew fastest in fiscal 2025, up 19.1% from $121.02B to $144.09B.

Where does this revenue breakdown data come from?

Every figure comes from Alphabet's annual financial filings, as reported. Each line keeps the name Alphabet gives it, and years follow its fiscal calendar.

How far back does Alphabet's revenue breakdown go?

Alphabet's revenue by segment goes back to fiscal 2016, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.