Ebay (EBAY) Return on Invested Capital [ROIC] (2009 - 2026)
Ebay's Return on Invested Capital [ROIC] came in at 19.27% for Q2 2026, up 2.42 percentage points from 16.85% a year earlier and up 1.55 percentage points from the prior quarter.
Powered by 
Analysis
Ebay (EBAY) Return on Invested Capital [ROIC] (2009 - 2026) Analysis & Trends
For FY2025, Ebay's Return on Invested Capital [ROIC] was 16.55%, up 1.45 percentage points from FY2024.
- Return on Invested Capital [ROIC] carries a five-year change of -1.32 percentage points (FY2020 to FY2025).
- Going back by year, Return on Invested Capital [ROIC] was 15.10% in FY2024 (+4.77 pp), 10.33% in FY2023 (-1.05 pp), 11.37% in FY2022 (-0.90 pp) and 12.27% in FY2021 (-5.60 pp).
- The Q2 2026 figure represents the highest quarterly Return on Invested Capital [ROIC] since Q1 2021.
- Year-over-year, Return on Invested Capital [ROIC] has increased for eight consecutive quarters, with an average year-over-year change of +3.43 percentage points over the last eight quarters.
- The fastest year-over-year change in Return on Invested Capital [ROIC] over five years came in Q1 2025 (a gain of 5.61 percentage points), and the weakest in Q4 2021 (a drop of 8.41 percentage points).
- Business Quant data shows EBAY's Return on Invested Capital [ROIC] at 17.71% (Q1 2026), 17.29% (Q4 2025) and 18.09% (Q3 2025) in the three quarters before Q2 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | ROIC (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,462.85 Bn | 3,197.75 Bn | 76.16 Bn | 16.69% |
| 2 | Meta Platforms | 1,559.43 Bn | 1,223.94 Bn | 51.23 Bn | 21.70% |
| 3 | Netflix | 262.12 Bn | 223.42 Bn | 6.80 Bn | 29.22% |
| 4 | Alibaba Group Holding | 253.57 Bn | 67.20 Bn | 15.16 Bn | 2.39% |
| 5 | Shopify | 191.77 Bn | 170.57 Bn | 1.78 Bn | - |
| 6 | Uber Technologies | 139.89 Bn | 110.71 Bn | 6.42 Bn | 12.36% |
| 7 | AppLovin | 130.31 Bn | 118.84 Bn | 1.94 Bn | 74.11% |
| 8 | Spotify Technology | 123.80 Bn | 80.72 Bn | 1.89 Bn | - |
| 9 | Booking Holdings | 120.61 Bn | 54.35 Bn | - | 75.14% |
| 10 | Ebay | 54.16 Bn | 42.10 Bn | 2.32 Bn | 18.60% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2026 | 18.60% |
| Jun 30, 2026 | 19.34% |
| Mar 31, 2026 | 17.78% |
| Dec 31, 2025 | 17.46% |
| Sep 30, 2025 | 18.16% |
| Jun 30, 2025 | 16.85% |
| Mar 31, 2025 | 16.39% |
| Dec 31, 2024 | 15.86% |
| Sep 30, 2024 | 12.63% |
| Jun 30, 2024 | 11.40% |
| Mar 31, 2024 | 10.79% |
| Dec 31, 2023 | 10.48% |
| Sep 30, 2023 | 12.22% |
| Jun 30, 2023 | 12.69% |
| Mar 31, 2023 | 13.31% |
| Dec 31, 2022 | 14.06% |
| Sep 30, 2022 | 15.30% |
| Jun 30, 2022 | 14.50% |
| Mar 31, 2022 | 13.58% |
| Dec 31, 2021 | 9.52% |
API Access
Ebay Return on Invested Capital [ROIC] API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=EBAY&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "return-on-invested-capital-[roic]", "ticker": "EBAY", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=return-on-invested-capital-%5Broic%5D&ticker=EBAY&period=max&api_key=YOUR_API_KEY");
const data = await res.json();