Cardlytics (CDLX) Goodwill (2021 - 2026)
Cardlytics (CDLX) posted Goodwill of $110.3 million for Q1 2026, little changed on a QoQ basis from $110.3 million in Q4 2025, and down 30.81% year-over-year from $159.4 million in Q1 2025.
Cardlytics (CDLX) Goodwill (2021 - 2026) Analysis & Trends
Cardlytics' Goodwill history runs 6 years deep, the most recent figure standing at $110.3 million for Q1 2026.
- Quarterly Goodwill fell 30.81% year-over-year to $110.3 million in Q1 2026, while the trailing twelve-month figure through Mar 2026 was $110.3 million (down 30.81% YoY) and the FY2025 annual result came in at $110.3 million, down 30.81% from the prior year.
- Goodwill was $110.3 million for Q1 2026 at Cardlytics, roughly flat from $110.3 million in the prior quarter.
- Across five years, Goodwill topped out at $747.6 million in Q1 2022 and bottomed at $110.3 million in Q3 2025.
- A 5-year average of $298.8 million and a median of $277.2 million in 2023 frame the typical range for Goodwill.
- Annual changes were most pronounced in 2022 — Goodwill soared 267.94% — and 2024, when it tumbled 54.8%.
- Cardlytics' Goodwill stood at $352.7 million in 2022, then declined by 21.41% to $277.2 million in 2023, then plunged by 42.49% to $159.4 million in 2024, then tumbled by 30.81% to $110.3 million in 2025, then changed by 0.0% to $110.3 million in 2026.
- Business Quant data shows CDLX's Goodwill at $110.3 million in Q1 2026, $110.3 million in Q4 2025, and $110.3 million in Q3 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | AppLovin | 134.57 Bn | 131.82 Bn | 1.64 Bn |
| 2 | Wpp | 26.03 Bn | 22.66 Bn | - |
| 3 | Omnicom | 22.21 Bn | 18.26 Bn | 1.04 Bn |
| 4 | Trade Desk | 7.97 Bn | 6.56 Bn | 506.89 Mn |
| 5 | Magnite | 2.57 Bn | 2.39 Bn | 103.96 Mn |
| 6 | Ziff Davis | 1.94 Bn | 1.42 Bn | 223.32 Mn |
| 7 | Stagwell | 1.76 Bn | 1.66 Bn | 244.61 Mn |
| 8 | DoubleVerify Holdings | 1.67 Bn | 1.50 Bn | 147.67 Mn |
| 9 | Clear Channel Outdoor Holdings | 1.20 Bn | 1.03 Bn | 193.76 Mn |
| 10 | Cardlytics | 21.20 Mn | -38.60 Mn | - |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 110.31 Mn |
| Dec 31, 2025 | 110.31 Mn |
| Sep 30, 2025 | 110.31 Mn |
| Jun 30, 2025 | 159.43 Mn |
| Mar 31, 2025 | 159.43 Mn |
| Dec 31, 2024 | 159.43 Mn |
| Sep 30, 2024 | 159.43 Mn |
| Jun 30, 2024 | 277.20 Mn |
| Mar 31, 2024 | 277.20 Mn |
| Dec 31, 2023 | 277.20 Mn |
| Sep 30, 2023 | 352.72 Mn |
| Jun 30, 2023 | 352.72 Mn |
| Mar 31, 2023 | 352.72 Mn |
| Dec 31, 2022 | 352.72 Mn |
| Sep 30, 2022 | 665.81 Mn |
| Jun 30, 2022 | 455.10 Mn |
| Mar 31, 2022 | 747.58 Mn |
| Dec 31, 2021 | 742.52 Mn |
| Sep 30, 2021 | 718.95 Mn |
| Jun 30, 2021 | 718.49 Mn |