Baozun (BZUN) Tax Rate (2014 - 2026)
Baozun (BZUN) recorded quarterly Tax Rate of 36.88% in Q1 2026, down 6.18% quarter-over-quarter from 34.74% in Q4 2025, and down 2624.0% on a YoY basis from 1.46% in Q1 2025.
Baozun (BZUN) Tax Rate (2014 - 2026) Analysis & Trends
Baozun's Tax Rate history runs 13 years deep, the most recent figure standing at 36.88% for Q1 2026.
- In Q1 2026, Tax Rate fell 2624.0% year-over-year to 36.88%; the TTM figure through Mar 2026 stood at 97.83% (down 10853.0% YoY), while the FY2025 annual figure was 9.44%, up 1286.0% from the prior year.
- Tax Rate was 36.88% for Q1 2026 at Baozun, down from 34.74% in the prior quarter.
- In the past five years, Tax Rate ranged from a high of 515.19% in Q3 2025 to a low of 101.44% in Q2 2025.
- Historically, Tax Rate has averaged 13.87% across 5 years, with a median of 1.48% in 2023.
- The sharpest annual moves came in 2023 and 2025: Tax Rate plunged 10346 bps in 2023, then soared 53556 bps in 2025.
- A 5-year view of Tax Rate shows it stood at 6.66% in 2022, then slumped by 1554 bps to 96.8% in 2023, then surged by 69 bps to 30.09% in 2024, then decreased by 15 bps to 34.74% in 2025, then decreased by 6 bps to 36.88% in 2026.
- The last three Tax Rate figures came in at 36.88% (Q1 2026), 34.74% (Q4 2025), and 515.19% (Q3 2025), per Business Quant data.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Tax Rate (Qtr) |
|---|---|---|---|---|---|
| 1 | Amazon Com | 2,551.03 Bn | 2,407.94 Bn | 171.21 Bn | 24.00% |
| 2 | Mercadolibre | 82.72 Bn | 77.07 Bn | 3.86 Bn | 27.98% |
| 3 | DoorDash | 72.09 Bn | 67.22 Bn | 2.04 Bn | 4.19% |
| 4 | PDD Holdings | 62.92 Bn | 38.25 Bn | 12.81 Bn | -30.47% |
| 5 | Ebay | 48.30 Bn | 44.44 Bn | 2.29 Bn | 17.15% |
| 6 | Coupang | 34.44 Bn | 34.35 Bn | 2.30 Bn | -4.31% |
| 7 | Zkh | 14.36 Bn | 14.36 Bn | 285.30 Mn | 5.40% |
| 8 | Wayfair | 10.72 Bn | 9.65 Bn | 880.00 Mn | -0.96% |
| 9 | Maplebear | 10.27 Bn | 9.58 Bn | 738.00 Mn | 23.40% |
| 10 | Baozun | 68.96 Mn | -98.13 Mn | 243.45 Mn | -36.88% |
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | -36.88% |
| Mar 31, 2026 | -36.88% |
| Dec 31, 2025 | -34.74% |
| Dec 31, 2025 | -34.74% |
| Sep 30, 2025 | 515.19% |
| Sep 30, 2025 | 515.19% |
| Jun 30, 2025 | -101.44% |
| Jun 30, 2025 | -101.44% |
| Mar 31, 2025 | -10.65% |
| Mar 31, 2025 | -10.65% |
| Dec 31, 2024 | -30.09% |
| Dec 31, 2024 | -30.09% |
| Sep 30, 2024 | -20.37% |
| Sep 30, 2024 | -20.37% |
| Jun 30, 2024 | -13.67% |
| Jun 30, 2024 | -13.67% |
| Mar 31, 2024 | 27.97% |
| Mar 31, 2024 | 27.97% |
| Dec 31, 2023 | -96.80% |
| Dec 31, 2023 | -96.80% |