Baozun (BZUN) Tax Rate (2014 - 2026)

Baozun (BZUN) recorded quarterly Tax Rate of 36.88% in Q1 2026, down 6.18% quarter-over-quarter from 34.74% in Q4 2025, and down 2624.0% on a YoY basis from 1.46% in Q1 2025.

Baozun (BZUN) Tax Rate (2014 - 2026) Analysis & Trends

Baozun's Tax Rate history runs 13 years deep, the most recent figure standing at 36.88% for Q1 2026.

  • In Q1 2026, Tax Rate fell 2624.0% year-over-year to 36.88%; the TTM figure through Mar 2026 stood at 97.83% (down 10853.0% YoY), while the FY2025 annual figure was 9.44%, up 1286.0% from the prior year.
  • Tax Rate was 36.88% for Q1 2026 at Baozun, down from 34.74% in the prior quarter.
  • In the past five years, Tax Rate ranged from a high of 515.19% in Q3 2025 to a low of 101.44% in Q2 2025.
  • Historically, Tax Rate has averaged 13.87% across 5 years, with a median of 1.48% in 2023.
  • The sharpest annual moves came in 2023 and 2025: Tax Rate plunged 10346 bps in 2023, then soared 53556 bps in 2025.
  • A 5-year view of Tax Rate shows it stood at 6.66% in 2022, then slumped by 1554 bps to 96.8% in 2023, then surged by 69 bps to 30.09% in 2024, then decreased by 15 bps to 34.74% in 2025, then decreased by 6 bps to 36.88% in 2026.
  • The last three Tax Rate figures came in at 36.88% (Q1 2026), 34.74% (Q4 2025), and 515.19% (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Tax Rate (Qtr)
1 Amazon Com 2,551.03 Bn 2,407.94 Bn 171.21 Bn 24.00%
2 Mercadolibre 82.72 Bn 77.07 Bn 3.86 Bn 27.98%
3 DoorDash 72.09 Bn 67.22 Bn 2.04 Bn 4.19%
4 PDD Holdings 62.92 Bn 38.25 Bn 12.81 Bn -30.47%
5 Ebay 48.30 Bn 44.44 Bn 2.29 Bn 17.15%
6 Coupang 34.44 Bn 34.35 Bn 2.30 Bn -4.31%
7 Zkh 14.36 Bn 14.36 Bn 285.30 Mn 5.40%
8 Wayfair 10.72 Bn 9.65 Bn 880.00 Mn -0.96%
9 Maplebear 10.27 Bn 9.58 Bn 738.00 Mn 23.40%
10 Baozun 68.96 Mn -98.13 Mn 243.45 Mn -36.88%

Historic Data

Download Data
DateValue
Mar 31, 2026 -36.88%
Mar 31, 2026 -36.88%
Dec 31, 2025 -34.74%
Dec 31, 2025 -34.74%
Sep 30, 2025 515.19%
Sep 30, 2025 515.19%
Jun 30, 2025 -101.44%
Jun 30, 2025 -101.44%
Mar 31, 2025 -10.65%
Mar 31, 2025 -10.65%
Dec 31, 2024 -30.09%
Dec 31, 2024 -30.09%
Sep 30, 2024 -20.37%
Sep 30, 2024 -20.37%
Jun 30, 2024 -13.67%
Jun 30, 2024 -13.67%
Mar 31, 2024 27.97%
Mar 31, 2024 27.97%
Dec 31, 2023 -96.80%
Dec 31, 2023 -96.80%