Baozun (BZUN) Tax Rate (2015 - 2020)
Baozun's Tax Rate came in at -30.14% for Q2 2026, up 70.29 percentage points from -100.43% a year earlier and up 104.86 percentage points from the prior quarter.
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Analysis
Baozun (BZUN) Tax Rate (2015 - 2020) Analysis & Trends
Over the trailing twelve months to Jun 30, 2026, Baozun reported Tax Rate of -60.62%, down 85.61 percentage points year-over-year; for FY2025, it was 5.07%, down 17.23 percentage points from FY2024.
- Tax Rate carries a five-year change of +28.35 percentage points (FY2020 to FY2025).
- Going back by year, Tax Rate was 22.30% in FY2024 (+16.77 pp), 5.53% in FY2023 (+0.97 pp), 4.56% in FY2022 (-31.32 pp) and 35.88% in FY2021 (+59.16 pp).
- The five-year range for quarterly Tax Rate is -135.00% (Q1 2026) to 515.19% (Q3 2025).
- Year-over-year, Tax Rate increased in three of the last eight quarters, with an average year-over-year change of +53.25 percentage points.
- The fastest year-over-year change in Tax Rate over five years came in Q3 2025 (a gain of 535.56 percentage points), and the weakest in Q1 2026 (a drop of 126.80 percentage points).
- Business Quant data shows BZUN's Tax Rate at -135.00% (Q1 2026), -35.23% (Q4 2025) and 515.19% (Q3 2025) in the three quarters before Q2 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Tax Rate (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 4,071.44 Bn | 3,828.96 Bn | 73.85 Bn | 19.14% |
| 2 | Meta Platforms | 1,777.07 Bn | 1,479.59 Bn | 49.47 Bn | 15.50% |
| 3 | Netflix | 272.74 Bn | 232.94 Bn | 6.52 Bn | 16.40% |
| 4 | Alibaba Group Holding | 242.17 Bn | 55.95 Bn | 15.11 Bn | - |
| 5 | Shopify | 225.98 Bn | 203.16 Bn | 1.71 Bn | 15.38% |
| 6 | Uber Technologies | 137.80 Bn | 109.60 Bn | 6.38 Bn | 25.63% |
| 7 | Booking Holdings | 121.57 Bn | 54.62 Bn | - | 23.83% |
| 8 | PDD Holdings | 110.14 Bn | -133.64 Bn | 9.45 Bn | - |
| 9 | Spotify Technology | 107.49 Bn | 64.99 Bn | 1.86 Bn | 24.31% |
| 10 | Baozun | 208.76 Mn | -1.38 Bn | 302.56 Mn | - |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Sep 30, 2020 | 25.21% |
| Dec 31, 2015 | 27.04% |
| Sep 30, 2015 | 31.73% |
| Jun 30, 2015 | 8.33% |
| Mar 31, 2015 | 34.96% |
API Access
Baozun Tax Rate API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=tax-rate&ticker=BZUN&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "tax-rate", "ticker": "BZUN", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=tax-rate&ticker=BZUN&period=max&api_key=YOUR_API_KEY");
const data = await res.json();