Baozun (BZUN) Goodwill (2017 - 2026)
Baozun (BZUN) posted Goodwill of $40.4 million for Q2 2026, up 1.66% on a QoQ basis from $39.8 million in Q1 2026, and down 20.08% year-over-year from $50.6 million in Q2 2025.
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Analysis
Baozun (BZUN) Goodwill (2017 - 2026) Analysis & Trends
Baozun has reported Goodwill for 10 years, with the latest figure at $40.4 million in Q2 2026.
- On a quarterly basis, Goodwill fell 20.08% year-over-year to $40.4 million in Q2 2026; TTM through Jun 2026 was $40.4 million, a 20.08% decrease from a year earlier, with the FY2025 full-year figure at $39.2 million, down 20.99% from the prior year.
- Goodwill was $40.4 million for Q2 2026 at Baozun, up from $39.8 million in the prior quarter.
- The five-year high for Goodwill was $62.8 million in Q1 2022, with the low at $38.7 million in Q4 2025.
- Average Goodwill over 5 years is $47.9 million, with a median of $49.1 million recorded in 2022.
- The largest YoY upside for Goodwill was 347.17% in 2022 against a maximum downside of 24.02% in 2022.
- Over 5 years, Goodwill stood at $47.3 million in 2022, then fell by 8.23% to $43.4 million in 2023, then rose by 16.26% to $50.5 million in 2024, then dropped by 23.34% to $38.7 million in 2025, then grew by 4.53% to $40.4 million in 2026.
- The last three Goodwill figures came in at $40.4 million (Q2 2026), $39.8 million (Q1 2026), and $38.7 million (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Shopify | 166.44 Bn | 161.49 Bn | 1.71 Bn |
| 2 | Global-E Online | 6.43 Bn | 6.07 Bn | 131.87 Mn |
| 3 | Vtex | 629.70 Mn | 443.81 Mn | 51.71 Mn |
| 4 | Rezolve Ai | 369.68 Mn | 258.57 Mn | - |
| 5 | Commerce.com | 275.92 Mn | 119.60 Mn | 63.53 Mn |
| 6 | Baozun | 152.97 Mn | -66.33 Mn | 302.56 Mn |
| 7 | BeLive Holdings | 24.01 Mn | 17.39 Mn | - |
| 8 | Paid | 18.65 Mn | 17.57 Mn | 1.22 Mn |
| 9 | Caro Holdings | 11.71 Mn | 11.71 Mn | - |
| 10 | Amaze Holdings | 1.11 Mn | 1.11 Mn | - |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 40.43 Mn |
| Mar 31, 2026 | 39.77 Mn |
| Dec 31, 2025 | 38.68 Mn |
| Sep 30, 2025 | 41.12 Mn |
| Jun 30, 2025 | 50.59 Mn |
| Mar 31, 2025 | 49.94 Mn |
| Dec 31, 2024 | 50.45 Mn |
| Jun 30, 2024 | 50.82 Mn |
| Mar 31, 2024 | 43.28 Mn |
| Dec 31, 2023 | 43.40 Mn |
| Jun 30, 2023 | 49.53 Mn |
| Mar 31, 2023 | 48.97 Mn |
| Dec 31, 2022 | 47.29 Mn |
| Sep 30, 2022 | 49.24 Mn |
| Jun 30, 2022 | 59.41 Mn |
| Mar 31, 2022 | 62.77 Mn |
| Dec 31, 2021 | 62.24 Mn |
| Sep 30, 2021 | 62.31 Mn |
| Jun 30, 2021 | 33.06 Mn |
| Mar 31, 2021 | 14.04 Mn |
API Access
Baozun Goodwill API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=goodwill&ticker=BZUN&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "goodwill", "ticker": "BZUN", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=goodwill&ticker=BZUN&period=max&api_key=YOUR_API_KEY");
const data = await res.json();