Baozun Inc. (BZUN) EBT Margin (2014 - 2026)
Baozun (BZUN) posted quarterly EBT Margin of 0.3% for Q1 2026, up 408.0% year-over-year from 0.06% in Q1 2025, and up 132.93% on a QoQ basis from 0.9% in Q4 2025.
Baozun Inc. (BZUN) EBT Margin (2014 - 2026) Analysis & Trends
Baozun (BZUN) has reported EBT Margin for 13 consecutive years, with 0.3% the latest figure, recorded in Q1 2026.
- In Q1 2026, EBT Margin rose 408.0% year-over-year to 0.3%; the TTM figure through Mar 2026 stood at 0.11% (up 87.0% YoY), while the FY2025 annual figure was 1.05%, down 7.0% from the prior year.
- EBT Margin came in at 0.3% for Q1 2026 at Baozun, up from 0.9% in the prior quarter.
- The five-year high for EBT Margin was 3.16% in Q4 2024, with the low at 9.18% in Q4 2022.
- Average EBT Margin over 5 years is 2.75%, with a median of 1.3% recorded in 2024.
- Across the five-year window, EBT Margin plunged 926 bps in 2022 and surged 940 bps in 2023, its largest moves.
- Year by year, EBT Margin stood at 9.18% in 2022, then soared by 102 bps to 0.22% in 2023, then jumped by 1306 bps to 3.16% in 2024, then plunged by 128 bps to 0.9% in 2025, then surged by 133 bps to 0.3% in 2026.
- According to Business Quant data, EBT Margin over the past three periods registered 0.3%, 0.9%, and 0.12% for Q1 2026, Q4 2025, and Q3 2025 respectively.
Peer Comparison
Historic Data
Download Data| Date | Value |
|---|---|
| Mar 31, 2026 | 0.30% |
| Dec 31, 2025 | -0.90% |
| Sep 30, 2025 | -0.12% |
| Jun 30, 2025 | 0.52% |
| Mar 31, 2025 | -3.79% |
| Dec 31, 2024 | 3.16% |
| Sep 30, 2024 | -4.43% |
| Jun 30, 2024 | -0.61% |
| Mar 31, 2024 | -1.30% |
| Dec 31, 2023 | 0.22% |
| Sep 30, 2023 | -7.21% |
| Jun 30, 2023 | -0.61% |
| Mar 31, 2023 | -4.11% |
| Dec 31, 2022 | -9.18% |
| Sep 30, 2022 | -9.11% |
| Jun 30, 2022 | -3.42% |
| Mar 31, 2022 | -6.14% |
| Dec 31, 2021 | 0.09% |
| Sep 30, 2021 | -6.61% |
| Jun 30, 2021 | 5.07% |