Baidu (BIDU) Selling, General & Administrative (2009 - 2026)
Baidu's Selling, General & Administrative was $677 million in the quarter ended Jun 30, 2026, down 18.6% from $832 million a year earlier and down 4.9% from the prior quarter.
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Analysis
Baidu (BIDU) Selling, General & Administrative (2009 - 2026) Analysis & Trends
On a trailing twelve-month basis, Baidu's Selling, General & Administrative was $3.37 billion through Jun 30, 2026, down 0.9% year-over-year; for the year ended Dec 31, 2025, it came in at $3.7 billion, up 14.2% from the prior year.
- Selling, General & Administrative shows a five-year compound annual growth rate of 270.9% (years ended Dec 2020 to Dec 2025).
- In earlier years, Selling, General & Administrative was $3.24 billion in the year ended Dec 31, 2024 (-2.4%), $3.31 billion in the year ended Dec 31, 2023 (+11.4%), $2.98 billion in the year ended Dec 31, 2022 (-23.3%) and $3.88 billion in the year ended Dec 31, 2021.
- The figure for the quarter ended Jun 30, 2026 marks the lowest quarterly Selling, General & Administrative since the quarter ended Jun 30, 2020.
- Compared with a year earlier, Selling, General & Administrative was higher in six of the last eight quarters, with growth averaging 3.3%.
- The best year-over-year quarter for Selling, General & Administrative over five years was the quarter ended Sep 30, 2021 (growth of 64.2%); the worst was the quarter ended Sep 30, 2022 (a decline of 35.7%).
- Per Business Quant data, BIDU's Selling, General & Administrative in the three quarters before the quarter ended Jun 30, 2026 was $712 million (quarter ended Mar 31, 2026), $1.06 billion (quarter ended Dec 31, 2025) and $924 million (quarter ended Sep 30, 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | SG&A (Qtr) |
|---|---|---|---|---|---|
| 1 | Palo Alto Networks | 300.17 Bn | 285.24 Bn | 2.30 Bn | 226.00 Mn |
| 2 | CrowdStrike Holdings | 267.92 Bn | 248.32 Bn | 1.10 Bn | 175.95 Mn |
| 3 | Fortinet | 140.18 Bn | 126.11 Bn | 1.64 Bn | 61.10 Mn |
| 4 | Snowflake | 125.06 Bn | 112.38 Bn | 1.04 Bn | 120.59 Mn |
| 5 | Datadog | 100.84 Bn | 82.49 Bn | 881.34 Mn | 86.40 Mn |
| 6 | Okta | 39.98 Bn | 30.08 Bn | 641.00 Mn | 98.00 Mn |
| 7 | Zscaler | 37.13 Bn | 23.25 Bn | - | - |
| 8 | Axon Enterprise | 33.36 Bn | 27.88 Bn | 546.45 Mn | 290.98 Mn |
| 9 | MongoDB | 31.82 Bn | 22.29 Bn | 569.77 Mn | 74.42 Mn |
| 10 | Baidu | 2.89 Bn | -72.53 Bn | 1.76 Mn | 677.00 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 677.00 Mn |
| Mar 31, 2026 | 712.00 Mn |
| Dec 31, 2025 | 1.06 Bn |
| Sep 30, 2025 | 924.00 Mn |
| Jun 30, 2025 | 832.00 Mn |
| Mar 31, 2025 | 815.00 Mn |
| Dec 31, 2024 | 915.00 Mn |
| Sep 30, 2024 | 836.00 Mn |
| Jun 30, 2024 | 784.00 Mn |
| Mar 31, 2024 | 745.00 Mn |
| Dec 31, 2023 | 825.00 Mn |
| Sep 30, 2023 | 792.00 Mn |
| Jun 30, 2023 | 869.00 Mn |
| Mar 31, 2023 | 814.00 Mn |
| Dec 31, 2022 | 853.00 Mn |
| Sep 30, 2022 | 730.00 Mn |
| Jun 30, 2022 | 714.00 Mn |
| Mar 31, 2022 | 735.00 Mn |
| Dec 31, 2021 | 1.01 Bn |
| Sep 30, 2021 | 1.14 Bn |
API Access
Baidu Selling, General & Administrative API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=selling-general-and-administrative&ticker=BIDU&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "selling-general-and-administrative", "ticker": "BIDU", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=selling-general-and-administrative&ticker=BIDU&period=max&api_key=YOUR_API_KEY");
const data = await res.json();